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53

auflaufform airfryer

Worth a look

Shows no brand lock-in (top 5 brands take 47% of clicks), but soft demand (-32.4% this quarter) keeps it on the watch list.

Market size 31Growth 9Conversion 30Competition 76Returns 77Price range 62Avg price 74Brand share 88Review moat 76Quality gap 55

Brand share

Great47%

top-5 brand share — no brand owns this niche

Returns

Great1.9%

return rate — above 5% kills the launch gate

Competition

Great39%

top-5 click share — an open shelf

Review moat

Great478.63

avg incumbent reviews — the moat a new listing must climb

Avg price

Good€14.93

avg listing price — sweet spot $15–$100

Price range

Good€7.04–€27.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay€142K

€142K/yr · 397K searches

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Growth

Bad-32.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, auflaufform airfryer is a €142K/yr Amazon Germany market (397K searches/yr). The top 5 brands hold 47% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

auflaufform airfryer market data

Units sold / yr
8K–10K
avg 100–250/product
Revenue / yr
€119K–€149K
units × avg price
Conversion rate
2.4%
Avg BSR
#690
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
7.7%
Avg brand age
21 months
Avg seller age
193 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

34 falling

Sellers

72

Top-5 brand share

47%

Top 20: 87%

Top-5 click share

39%

Top 20: 80%

Open market

49%

  • Onader11%
  • Pyrex10%
  • Hivio10%
  • MOWETOO10%
  • BYKITCHEN6%
  • Masgarlan5%

Demand

Weekly Amazon search volume, last 37 weeks — -32.4% search growth over the last 90 days.
8K6KSpike '26Nov '25Dec '25Jan '26Mar '26Apr '26May '26

Top auflaufform airfryer search terms

  • auflaufform airfryer106K/yr
  • airfryer backform39K/yr
  • airfryer auflaufform23K/yr
  • backform airfryer36K/yr
  • auflaufform für airfryer18K/yr
  • heißluftfritteuse backform32K/yr
  • backform für airfryer18K/yr
  • glasform für airfryer12K/yr
  • auflaufform airfryer ninja16K/yr
  • auflaufform für heißluftfritteuse15K/yr
All search terms

Top auflaufform airfryer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€4K6%€9K9%€13K12%€17K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about auflaufform airfryer

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße25%

“PASST”

Qualität insgesamt16%

“Super Produkt”

Einfache Reinigung12%

“Es wirkt robust und hochwertig, außerdem lässt sich alles nach der Nutzung leicht reinigen”

Benutzerfreundlichkeit8%

“Praktische Griffe & Handling (Mein Highlight):”

beworben Vs Tatsächliches Produkt7%

“Alles super Produkt wie beschrieben”

Bratqualität4%

“Passt perfekt in den Air Fryer”

Materialqualität3%

“Material & Hygiene:”

Form/Stil3%

“Super Form”

Stärke2%

“Das Glas macht einen robusten Eindruck”

Preis-Leistungs-Verhältnis2%

“Preis/Leistung ok”

What buyers complain about

Gesamtgröße27%

“Passt nicht”

Einfache Reinigung6%

“Nur Reinigen lassen sich die Glasschalen schlecht”

Qualität insgesamt5%

“Die Deckel wirken irgendwie etwas billig”

Geruch5%

“Stinkt sehr”

Preis-Leistungs-Verhältnis3%

“Extrem überzogener Preis”

Haltbarkeit3%

“Abgebrochen”

Haftung/Klebrigkeit3%

“Schade alle Muffins bleiben drin kleben”

Dicke2%

“Lediglich die Griffe sind aus dünnem Material”

Heizung2%

“Der Silikonrand wird ebenfalls sehr heiß”

Benutzerfreundlichkeit2%

“Nicht wirklich praktisch”

Top return reasons

Gesamtgröße85%
Kompatibilität – insgesamt2%
Geruch2%
Form/Stil2%
Qualität insgesamt2%
beworben Vs Tatsächliches Produkt1%
Materialqualität1%
Defekt Material/Teile0%
Preis-Leistungs-Verhältnis0%
Funktionalität insgesamt0%

Common questions

Is auflaufform airfryer profitable to sell on Amazon Germany?
The niche generates €142K/yr across 41 tracked products. 9 of 24 products launched in the last 360 days are still selling. 90-day search growth is -32.4%. Flapen's verdict: Worth a look (53/100).
How competitive is the auflaufform airfryer niche?
34 brands and 72 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 47% of demand.
What do buyers complain about in auflaufform airfryer?
Top complaints mined from reviews: Gesamtgröße, Einfache Reinigung, Qualität insgesamt. The return rate is 1.9%.
What does it cost to enter the auflaufform airfryer niche?
Listings span €7.04–€27.90; the average listing price is €14.93 (sweet spot $15–$100). The average incumbent carries 479 reviews — the moat a new listing must climb.