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Aqua Clean Filter Philips

Maybe

Buyers convert on 18.7% of searches. But the top 5 brands take 95% of clicks, so Aqua Clean Filter Philips is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 4,240 Küche, Haushalt & Wohnen niches · +3 vs the category median of 48
Market size
€1.9M/yr573K searches / yr
90-day growth
-20.3%search demand this quarter
Competition
77%top-5 click share · 7 brands · 101 sellers

Flapen Score

Aqua Clean Filter Philips against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Aqua Clean Filter Philips is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aqua Clean Filter Philips market on Amazon at a glance

Shoppers on Amazon Germany searched for Aqua Clean Filter Philips 573K times last year and spent an estimated €1.9M. The top 5 brands take 95% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 18.7% of those searches ended in a purchase.

Shoppers searched for this 573K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 18.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.9M a year.

Searches, last 12 months
573K
Growth, 90 days vs prior 90
-20.3%
Conversion, latest week
18.7%
Market size, estimated
€1.9Ma year
Peak month
March1.6× the quietest month
Top search term
aqua clean filter philips113K searches a year

02 · Price

A sale here is worth €17.31.

Listings sell for €17.31 on average, from €10.15 to €29.65. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 6,000 to 8,000 of them. At €17.31 that is €104K to €138K a year per listing.

Average price
€17.31inside the $15 to $100 sweet spot
Price range
€10.15–€29.65
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
80K–100K
Units per listing a year
6,000–8,000
Revenue per listing a year
€104K–€138K
Returns
0.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Kaffee, Tee & Espresso. It carries 8,590 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#22in Kaffee, Tee & Espresso
Average rating
4.64 starsAmazon Germany average 4.37 stars
Average reviews
8,590per listing
Listings tracked
12

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
45 months

Products

Top Aqua Clean Filter Philips products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

7 flat

Sellers

101

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

2%

  • Brand 160%
  • Brand 211%
  • Brand 311%
  • Brand 48%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (1 brand, 2%)

Demand

Aqua Clean Filter Philips search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Aqua Clean Filter Philips search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aqua clean filter philips113K/yr
  • philips aqua clean filter101K/yr
  • philips wasserfilter47K/yr
  • philips filter22K/yr
  • saeco aqua clean wasserfilter30K/yr
  • aquaclean wasserfilter philips30K/yr
  • wasserfilter philips kaffeevollautomat27K/yr
  • philips kaffeevollautomat filter21K/yr
  • philips aqua clean25K/yr
  • philips water filter15K/yr

Reviews and returns

What reviews say buyers love and hate about Aqua Clean Filter Philips

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Gesamtgröße”
27%of negative reviews mention “Filterung”
0.4%of orders come back
“Ein Filter ist defekt”
A buyer, on “Filterung”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Aqua Clean Filter Philips questions

Answered from the same tracked data.