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apex legends

Skip it

A small market ($10K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 20Conversion 12Competition 31Returns 84Price range 65Avg price 95Brand share 23Review moat 87Quality gap 88

Avg price

Incredible€37.64

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Review moat

Great269.67

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.6%

return rate — above 5% kills the launch gate

Price range

Good€10.62–€140.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay66%

top-5 click share — leaders hold, buyers still browse

Brand share

Bad91%

top-5 brand share — brand-locked demand

Growth

Bad-11.0%

90-day search growth — must beat 0% to launch

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad€10K

€10K/yr · 28K searches

According to Flapen's Amazon Germany niche tracking, apex legends is a €10K/yr Amazon Germany market (28K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Dec. Verdict: Skip it — 41/100.

Data updated Jul 15, 2026 · scored weekly · How we score niches

apex legends market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
€9K–€19K
units × avg price
Conversion rate
1.0%
Avg BSR
#5,348
Page quality
0%
Prime
27%
Sponsored
13%
Out of stock
14.4%
Avg brand age
40 months
Avg seller age
196 days

Competition & brand share

The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 rising

Sellers

20

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

66%

Top 20: 100%

Open market

5%

  • haobook47%
  • Wonsunte21%
  • JHRFU11%
  • Funko8%
  • ELZNIR GAMES4%
  • RDCIRP4%
  • Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.0% search growth over the last 90 days.
1K600Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.4×

Top apex legends search terms

  • apex legends20K/yr
  • apex legends heirloom5K/yr
  • apex legends merch3K/yr
All search terms

Top apex legends products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%€4128%€82412%€1K16%€2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)8 products missing review or click data not plotted

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about apex legends

What buyers praise and complain about, mined from review topics.

What buyers love

Preis-Leistungs-Verhältnis50%

“Für den Preis gut”

Qualität insgesamt50%

“Gute Qualität, entsprechend dem Preis”

Top return reasons

Qualität insgesamt100%

Common questions

Is apex legends profitable to sell on Amazon Germany?
The niche generates €10K/yr across 15 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -11.0%. Flapen's verdict: Skip it (41/100).
How competitive is the apex legends niche?
8 brands and 20 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 91% of demand.
When does demand for apex legends peak?
Demand peaks in Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the apex legends niche?
Listings span €10.62–€140.81; the average listing price is €37.64 (sweet spot $15–$100). The average incumbent carries 270 reviews — the moat a new listing must climb.