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Abtropfmatte

soft demand (-8.9% this quarter) — Abtropfmatte doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 3,055 of 4,240 Küche, Haushalt & Wohnen niches · −6 vs the category median of 48

Market size 38Growth 21Conversion 28Competition 45Returns 60Price range 39Avg price 41Brand share 40Review moat 68Quality gap 65
This niche Category average · 4,240 niches

Is Abtropfmatte profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Abtropfmatte is a €192K/yr Amazon Germany market (792K searches/yr). The top 5 brands hold 81% of demand. Verdict: Skip it — 42/100.

Abtropfmatte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -8.9% over the last 90 days and 2.2% of searches end in a purchase.

€192K

revenue / yr

Units sold / yr25K
Search volume / yr-8.9%792K
Conversion rate2.2%
Avg price€10.94

Who owns the niche?

The top 5 brands hold 81% of demand, so 19% of the market is open.

19%

open market share

Brands · sellers10 · 38
Top-5 product click share58%
Open market19%
Avg brand age25 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement95%
New entrants (1y)4· 1 succeeded
Avg rating4.4★
Avg reviews787

Top Abtropfmatte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

€0€19K€38K€58K€77K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

38

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

14%

  • KitchenRaku41%
  • WENKO22%
  • auriikoop7%
  • Kteeurqer6%
  • SOLIC5%
  • RZCOMP5%
  • Open — no brand owns it (4 brands, 14%)

Abtropfmatte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume792KCVR2.2%Products19Brands10Top 5 Brands81%OOS Rate2.3%Rating4.4★Reviews787Avg BSR#48
20K15KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top Abtropfmatte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • abtropfmatte367K/yr
  • abtropfmatte geschirr148K/yr
  • abtropfmatte spüle93K/yr
  • abtropfmatte silikon33K/yr
  • geschirr abtropfmatte29K/yr
  • silikon abtropfmatte18K/yr
  • abtropfmatte schwarz14K/yr
  • dish drying mat13K/yr
  • silikon abtropfmatte spüle12K/yr
  • spülbecken abtropfmatte8K/yr

What reviews say buyers love and hate about Abtropfmatte

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Qualität insgesamt13%

Ausgezeichnetes Produkt

beworben Vs Tatsächliches Produkt13%

Produkt wie beschrieben

Einfache Reinigung12%

super leicht zu reinigen

Benutzerfreundlichkeit9%

einfachen Handhabung.

Materialqualität9%

Material ist ok

What buyers complain about

62% of reviews
Gesamtgröße14%

Passt nicht

Einfache Reinigung13%

die perfekte Reinigung unmöglich

Geruch6%

Riecht extrem nach Chemie

Wasserbeständigkeit6%

Das silikon ist wasserundurchlässig

Farbe5%

die Unterlage ändert ihre Farbe (wird dunkel)

Abtropfmatte return rate & reasons

Why buyers send it back, as a share of all return requests.

2.6%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
60%
2Farbe
9%
3Materialqualität
6%
4Qualität insgesamt
5%
5Dünn
3%

Common Abtropfmatte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Abtropfmatte 42/100 on Amazon Germany — Skip it. The niche generates €192K/yr across 19 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved -8.9% over the last 90 days.
Search demand for Abtropfmatte on Amazon Germany is steady year-round — the busiest month runs 1.3× the quietest.