Nagellack Stift
PassNagellack Stift scores 65 out of 100, a Pass. Shoppers spend an estimated $60K a year here, search demand grew +214.6% this quarter, and an estimated 0.2% of orders come back.
- Flapen Score
- 65 / 100Top 2% of 1,260 Kosmetik niches · +18 vs the category median of 4765
- Market size
- €60K/yr381K searches / yr
- 90-day growth
- +214.6%search demand this quarter
- Competition
- 35%top-5 click share · 36 brands · 66 sellers
Flapen Score
Nagellack Stift against its category
The dotted line is the Kosmetik average. Past it, Nagellack Stift is stronger. Inside it, weaker.
Market
The Nagellack Stift market on Amazon at a glance
Shoppers on Amazon Germany searched for Nagellack Stift 381K times last year and spent an estimated €60K. The top 5 brands take 59% of clicks. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 1.6% of those searches ended in a purchase.
Shoppers searched for this 381K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +214.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €60K a year.
- Searches, last 12 months
- 381K
- Growth, 90 days vs prior 90
- +214.6%
- Conversion, latest week
- 1.6%
- Market size, estimated
- €60Ka year
- Top search term
- nagellack stift143K searches a year
02 · Price
A sale here is worth €9.62.
Listings sell for €9.62 on average, from €2.08 to €15.93. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At €9.62 that is €0 to €962 a year per listing.
- Average price
- €9.62under the $15 to $100 sweet spot
- Price range
- €2.08–€15.93
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€962
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 22.0% of listings are out of stock. The average listing ranks #220 within Maniküre & Pediküre. It carries 102 reviews at 3.09 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 86%
- Out of stock, average day
- 22.0%
- Average rank
- #220in Maniküre & Pediküre
- Average rating
- 3.09 starsAmazon Germany average 4.37 stars
- Average reviews
- 102per listing
- Listings tracked
- 56
04 · Newcomers
1 of last year's 48 launches cleared the first-year sales bar.
48 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 48
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top Nagellack Stift products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
36 rising
Sellers
66
Top-5 brand share
59%
Top 20: 89%
Top-5 click share
35%
Top 20: 71%
Open market
37%
- Brand 121%
- Brand 220%
- Brand 37%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Nagellack Stift search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 4.5× · 7 of 12 months tracked
Search terms
Top Nagellack Stift search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nagellack stift143K/yr
- nagellackstifte für nägel47K/yr
- nail art marker34K/yr
- nagellack stifte für nägel13K/yr
- nagellackstift16K/yr
- nagellackstifte12K/yr
- nagelstifte für nägel15K/yr
- nagellack stifte14K/yr
- nagellackstifte für nägel ohne uv10K/yr
- nagellack stift ohne uv lampe9K/yr
Reviews and returns
What reviews say buyers love and hate about Nagellack Stift
We read the reviews and the return reasons for every product selling here.
“Einfach Müll”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nagellack Stift questions
Answered from the same tracked data.