How competitive is the Duftzwilling Herren niche on Amazon Germany?

13 brands and 50 sellers compete in Duftzwilling Herren on Amazon Germany. The top 5 Duftzwilling Herren products take 31% of clicks and its top 5 brands hold 92% of demand.

What do buyers complain about in Duftzwilling Herren?

Duftzwilling Herren buyers on Amazon Germany complain most about Geruch, Haltbarkeit, Preis-Leistungs-Verhältnis, the themes mined from the niche's reviews. Its return rate is 0.3%.

What does it cost to enter the Duftzwilling Herren niche?

Duftzwilling Herren sells for €11.62 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €4.55–€93.94. The average incumbent carries 399 reviews — the moat a new listing must climb.

Duftzwilling Herren

Duftzwilling Herren shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Signals Out of Stock

Flapen Score

Worth a look

Top 2% of 1,260 Kosmetik niches · +16 vs the category median of 47

This niche Category average · 1,260 niches

Is Duftzwilling Herren profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Duftzwilling Herren is a €119K/yr Amazon Germany market (214K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Sep. Verdict: Worth a look — 63/100.

Duftzwilling Herren: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +45.3% over the last 90 days and 4.8% of searches end in a purchase.

€119K

revenue / yr

Units sold / yr10K

Search volume / yr+45.3%214K

Conversion rate4.8%

Avg price€11.62

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

open market share

Brands · sellers13 · 50

Top-5 product click share31%

Open market8%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 43 products

Top Duftzwilling Herren products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Caline homme infinite navy EdT 60 ml

Price: €4.89
Rating: 4.4/5
Reviews: 528
Age: 1y ago

Xtra Pure EdT 60 ml

Price: €4.93
Rating: 4.5/5
Reviews: 86
Age: 1y ago

Caline Homme powerful black EdT 60 ml

Price: €4.61
Rating: 4.3/5
Reviews: 91
Age: 12mo ago

CALINE HOMME Dark Mystery EdT 60 ml

Price: €4.88
Rating: 4.3/5
Reviews: 93
Age: 9mo ago

CALINE HOMME Pure Vision EdT 60 ml

Price: €7.98
Rating: 3.8/5
Reviews: 9
Age: 2mo ago

Newest

by launch date

CALINE Nuit de musc EdP 60 ml

Price: €5.68
Rating: 3.3/5
Reviews: 5
Age: 1mo ago

CALINE Lait clair EdP 60 ml

Price: €5.15
Rating: 5.0/5
Reviews: 1
Age: 2mo ago

CALINE Vanille No. 25 EdP 60 ml

Price: €4.82
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

CALINE HOMME Pure Vision EdT 60 ml

Price: €7.98
Rating: 3.8/5
Reviews: 9
Age: 2mo ago

CALINE HOMME Mystic White Eau de Toilette 60 ml

Price: €4.90
Rating: 4.7/5
Reviews: 9
Age: 2mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

13 falling

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

31%

Top 20: 81%

Open market

Caline Homme45%
Câline30%
Generisch7%
Câline Nuit de musc5%
LA RIVE4%
Câline Lait Clair3%
Open — no brand owns it (7 brands, 5%)

Duftzwilling Herren demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume214KCVR4.8%Products43Brands13Top 5 Brands92%OOS Rate11.4%Rating4.3★Reviews399Avg BSR#894

Peak months: Sep · busiest ÷ quietest = 2.0×

Top Duftzwilling Herren search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

caline parfüm damen52K/yr +70.1%3.3% conv.
caline31K/yr +90.4%3.3% conv.
caline parfüm herren30K/yr +47.2%5.4% conv.
la rive parfüm herren39K/yr +5.1%1.5% conv.
caline homme24K/yr +56.4%5.4% conv.
duftzwillinge herren parfüm19K/yr +1.1%0.9% conv.
câline parfum5K/yr +24.3%1.9% conv.
caline parfüm5K/yr +34.0%3.5% conv.
duftzwilling herren4K/yr -12.5%0.9% conv.
la rive heroic man4K/yr -38.4%1.9% conv.

What reviews say buyers love and hate about Duftzwilling Herren

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews

Geruch75%

“It smells great”

Preis-Leistungs-Verhältnis12%

“Super Preis / Leistung”

Haltbarkeit2%

“Haltbarkeit”

Komfort insgesamt1%

“Angenehm auf der Haut”

Qualität insgesamt1%

“Qualität”

What buyers complain about

83% of reviews

Geruch55%

“Duftzwilling”

Haltbarkeit16%

“hält nicht lange”

Preis-Leistungs-Verhältnis4%

“Fehlkauf für 6 euro”

Qualität insgesamt2%

“Minderwertiges produkt”

Allergien2%

“Allergische Reaktion”

Duftzwilling Herren return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geruch

75%

2Funktionalität insgesamt

3Motorleistung

4Atmungsaktivität

5Qualität insgesamt

Common Duftzwilling Herren questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Duftzwilling Herren 63/100 on Amazon Germany — Worth a look. The niche generates €119K/yr across 43 tracked products. 5 of 17 products launched in the last 360 days are still selling. Search demand moved +45.3% over the last 90 days.