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Avocadoöl

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -14.6% this quarter, so Avocadoöl is a Maybe.

Flapen Score
63
63 / 100
Top 2% of 1,260 Kosmetik niches · +16 vs the category median of 47
Market size
€296K/yr255K searches / yr
90-day growth
-14.6%search demand this quarter
Competition
44%top-5 click share · 17 brands · 28 sellers

Flapen Score

Avocadoöl against its category

The dotted line is the Kosmetik average. Past it, Avocadoöl is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Avocadoöl market on Amazon at a glance

Shoppers on Amazon Germany searched for Avocadoöl 255K times last year and spent an estimated €296K. The top 5 brands take 46% of clicks. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 255K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €296K a year.

Searches, last 12 months
255K
Growth, 90 days vs prior 90
-14.6%
Conversion, latest week
5.5%
Market size, estimated
€296Ka year
Peak month
February1.5× the quietest month
Top search term
avocadoöl159K searches a year

02 · Price

A sale here is worth €20.95.

Listings sell for €20.95 on average, from €8.33 to €81.36. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €20.95 that is €5K to €10K a year per listing.

Average price
€20.95inside the $15 to $100 sweet spot
Price range
€8.33–€81.36
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€5K–€10K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #36 within Körper. It carries 314 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
63%
Out of stock, average day
3.6%
Average rank
#36in Körper
Average rating
4.53 starsAmazon Germany average 4.37 stars
Average reviews
314per listing
Listings tracked
24

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 68 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
68 months

Products

Top Avocadoöl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 falling

Sellers

28

Top-5 brand share

46%

Top 20: 100%

Top-5 click share

44%

Top 20: 97%

Open market

45%

  • Brand 110%
  • Brand 210%
  • Brand 39%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Avocadoöl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '24Spike '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Avocadoöl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • avocadoöl159K/yr
  • avocado oil22K/yr
  • avocadoöl bio kaltgepresst10K/yr
  • avocadoöl bio9K/yr
  • avocadoöl zum braten14K/yr
  • avocado öl19K/yr
  • avocadoöl kochen6K/yr
  • avocadoöl zum kochen3K/yr
  • avocado oil cooking3K/yr
  • avocadoöl raffiniert3K/yr

Reviews and returns

What reviews say buyers love and hate about Avocadoöl

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Ölig/fettig”
15%of negative reviews mention “Geschmack insgesamt”
0.1%of orders come back
“schmeckt ranzig und schwer”
A buyer, on “Geschmack insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Avocadoöl questions

Answered from the same tracked data.