Skip to content
52

zink pferd

Worth a look

Shows low returns (0.0%), but soft demand (-33.3% this quarter) keeps it on the watch list.

Market size 27Growth 8Conversion 95Competition 37Returns 100Price range 95Avg price 95Brand share 49Review moat 89Quality gap 23

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible12.2%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible€28.90

avg listing price — sweet spot $15–$100

Price range

Incredible€20.00–€46.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great220.4

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€116K

€116K/yr · 33K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-33.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, zink pferd is a €116K/yr Amazon Germany market (33K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Mar–Sep. Verdict: Worth a look — 52/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

zink pferd market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
€87K–€116K
units × avg price
Conversion rate
12.2%
Avg BSR
#366
Page quality
0%
Prime
73%
Sponsored
47%
Out of stock
6.4%
Avg brand age
79 months
Avg seller age
199 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

32

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

17%

  • Annimally24%
  • Equipur21%
  • VitPet+11%
  • Equipower10%
  • Agrobs9%
  • Ida Plus7%
  • Open — no brand owns it (5 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -33.3% search growth over the last 90 days.
1K750Prime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Sep · busiest ÷ quietest = 1.8×

Top zink pferd products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€12K20%€23K30%€35K40%€47K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about zink pferd

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt27%

“Sehr gutes Produkt”

Haustierfreundlich11%

“mein pony frisst es sehr gerne.”

Geschmack insgesamt8%

“Hilft und schmeckt”

Preis-Leistungs-Verhältnis8%

“Preis Leistung passt”

Helligkeit/Glanz/Glühen7%

“sein Fell glänzt super schön.”

Haltbarkeit5%

“wurden bis jetzt gut vertragen”

Gesamtgröße5%

“passt - jetzt ist Mitte Juni”

Inhaltsstoffe – insgesamt5%

“Tolles Produkt sehr ergiebig hilft dem Pferd bei Huf,Haut und Fell”

Ernährungs Gehalt5%

“Gutes Zusatzfutter”

Allergien3%

What buyers complain about

Allergien21%

“Juckreiz etc”

Geruch14%

“Sehr starken Eigengeruch”

Preis-Leistungs-Verhältnis14%

“zum Teil sehr teure,”

Geschmack insgesamt14%

“Schmeckt meinen Ponys nicht”

beworben Vs Tatsächliches Produkt14%

“Irreführende Produktbeschreibung”

Funktionalität insgesamt14%

“Bei uns halt es also nicht gewirkt”

Top return reasons

Inhaltsstoffe – insgesamt100%

Common questions

Is zink pferd profitable to sell on Amazon Germany?
The niche generates €116K/yr across 15 tracked products. 90-day search growth is -33.3%. Flapen's verdict: Worth a look (52/100).
How competitive is the zink pferd niche?
11 brands and 32 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in zink pferd?
Top complaints mined from reviews: Allergien, Geruch, Preis-Leistungs-Verhältnis. The return rate is 0.0%.
When does demand for zink pferd peak?
Demand peaks in Mar–Sep; the busiest month runs 1.8× the quietest.
What does it cost to enter the zink pferd niche?
Listings span €20.00–€46.48; the average listing price is €28.90 (sweet spot $15–$100). The average incumbent carries 220 reviews — the moat a new listing must climb.