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Spot on Hund

Pass

Spot on Hund scores 67 out of 100, a Pass. Shoppers spend an estimated $110K a year here, search demand grew +169.4% this quarter, and an estimated 0.0% of orders come back.

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Flapen Score
67
67 / 100Top 4% of 683 Haustier niches · +15 vs the category median of 52
Market size
€110K/yr55K searches / yr
90-day growth
+169.4%search demand this quarter
Competition
58%top-5 click share · 11 brands · 42 sellers

Flapen Score

Spot on Hund against its category

The dotted line is the Haustier average. Past it, Spot on Hund is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average
See the method

Market

The Spot on Hund market on Amazon at a glance

Shoppers on Amazon Germany searched for Spot on Hund 55K times last year and spent an estimated €110K. The top 5 brands take 83% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 8.2% of those searches ended in a purchase.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved +169.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €110K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
+169.4%
Conversion, latest week
8.2%
Market size, estimated
€110Ka year
Peak month
April9.9× the quietest month
Top search term
spot on hund50K searches a year

02 · Price

A sale here is worth €24.36.

Listings sell for €24.36 on average, from €7.70 to €52.12. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €24.36 that is €2K to €6K a year per listing.

Average price
€24.36inside the $15 to $100 sweet spot
Price range
€7.70–€52.12
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€2K–€6K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 48% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #60 within Hunde. It carries 1,214 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
48%
Out of stock, average day
5.1%
Average rank
#60in Hunde
Average rating
4.18 starsAmazon Germany average 4.37 stars
Average reviews
1,214per listing
Listings tracked
23

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Spot on Hund products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

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The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

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Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

42

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

58%

Top 20: 96%

Open market

12%

  • Brand 134%
  • Brand 226%
  • Brand 310%
  • Brand 47%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (5 brands, 12%)

Demand

Spot on Hund search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 9.9×

Reviews and returns

What reviews say buyers love and hate about Spot on Hund

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Geruch”
51%of negative reviews mention “Funktionalität insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Wirkt null”
A buyer, on “Funktionalität insgesamt”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

Keep looking

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FAQ

Common Spot on Hund questions

Answered from the same tracked data.