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Wasseraufbereiter Aquarium

Fail

The top 5 brands take 100% of clicks, so Wasseraufbereiter Aquarium is a Fail.

Flapen Score
39
39 / 100
Ranks 628 of 683 Haustier niches · −13 vs the category median of 52
Market size
€251K/yr152K searches / yr
90-day growth
-18.7%search demand this quarter
Competition
83%top-5 click share · 4 brands · 39 sellers

Flapen Score

Wasseraufbereiter Aquarium against its category

The dotted line is the Haustier average. Past it, Wasseraufbereiter Aquarium is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wasseraufbereiter Aquarium market on Amazon at a glance

Shoppers on Amazon Germany searched for Wasseraufbereiter Aquarium 152K times last year and spent an estimated €251K. All 4 brands take every click. Demand peaks in Feb. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 15.5% of those searches ended in a purchase.

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 15.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €251K a year.

Searches, last 12 months
152K
Growth, 90 days vs prior 90
-18.7%
Conversion, latest week
15.5%
Market size, estimated
€251Ka year
Peak month
February1.7× the quietest month
Top search term
wasseraufbereiter aquarium46K searches a year

02 · Price

A sale here is worth €10.65.

Listings sell for €10.65 on average, from €3.28 to €32.39. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,500 to 3,000 of them. At €10.65 that is €27K to €32K a year per listing.

Average price
€10.65under the $15 to $100 sweet spot
Price range
€3.28–€32.39
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
2,500–3,000
Revenue per listing a year
€27K–€32K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #28 within Aquaristik. It carries 12,821 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
90%
Out of stock, average day
0.0%
Average rank
#28in Aquaristik
Average rating
4.69 starsAmazon Germany average 4.37 stars
Average reviews
12,821per listing
Listings tracked
10

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
75 months

Products

Top Wasseraufbereiter Aquarium products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

39

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Brand 174%
  • Brand 215%
  • Brand 38%
  • Brand 44%
  • Open — no brand owns it (0%)

Demand

Wasseraufbereiter Aquarium search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.7×

Search terms

Top Wasseraufbereiter Aquarium search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wasseraufbereiter aquarium46K/yr
  • aquarium wasseraufbereiter26K/yr
  • tetra aquasafe17K/yr
  • aqua safe11K/yr
  • wasseraufbereiter11K/yr
  • aquasafe10K/yr
  • aquasafe tetra 500ml4K/yr
  • wasseraufbereitung für aquarien4K/yr
  • jbl biotopol4K/yr
  • wasser aufbereiter für aquarium4K/yr

Reviews and returns

What reviews say buyers love and hate about Wasseraufbereiter Aquarium

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
25%of negative reviews mention “beworben Vs Tatsächliches Produkt”
0.2%of orders come back
“Abbildung entspricht nicht dem gelieferten Produkt”
A buyer, on “beworben Vs Tatsächliches Produkt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Wasseraufbereiter Aquarium questions

Answered from the same tracked data.