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Trockenfleisch Für Hunde

Fail

Shoppers spend an estimated $30K a year here, so Trockenfleisch Für Hunde is a Fail.

Flapen Score
46
46 / 100
Ranks 496 of 683 Haustier niches · −6 vs the category median of 52
Market size
€30K/yr15K searches / yr
90-day growth
-22.0%search demand this quarter
Competition
61%top-5 click share · 12 brands · 35 sellers

Flapen Score

Trockenfleisch Für Hunde against its category

The dotted line is the Haustier average. Past it, Trockenfleisch Für Hunde is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trockenfleisch Für Hunde market on Amazon at a glance

Shoppers on Amazon Germany searched for Trockenfleisch Für Hunde 15K times last year and spent an estimated €30K. The top 5 brands take 81% of clicks. Demand peaks in Jan–Feb–Sep–Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 8.6% of those searches ended in a purchase.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-22.0%
Conversion, latest week
8.6%
Market size, estimated
€30Ka year
Peak month
November5.7× the quietest month
Top search term
entenbrust streifen hund9K searches a year

02 · Price

A sale here is worth €23.49.

Listings sell for €23.49 on average, from €1.72 to €62.03. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At €23.49 that is €0 to €2K a year per listing.

Average price
€23.49inside the $15 to $100 sweet spot
Price range
€1.72–€62.03
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #340 within Hunde. It carries 300 reviews at 4.72 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
68%
Out of stock, average day
11.5%
Average rank
#340in Hunde
Average rating
4.72 starsAmazon Germany average 4.37 stars
Average reviews
300per listing
Listings tracked
19

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
67 months

Products

Top Trockenfleisch Für Hunde products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 falling

Sellers

35

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

14%

  • Brand 132%
  • Brand 222%
  • Brand 310%
  • Brand 410%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (6 brands, 14%)

Demand

Trockenfleisch Für Hunde search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.7×

Reviews and returns

What reviews say buyers love and hate about Trockenfleisch Für Hunde

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Haustierfreundlich”
17%of negative reviews mention “Qualität insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Qualität lässt nach... Das Produkt entspricht nicht der gewohnten Qualität.”
A buyer, on “Qualität insgesamt”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Trockenfleisch Für Hunde questions

Answered from the same tracked data.