Terrarium Erde
FailThe top 5 products take 83% of clicks, so Terrarium Erde is a Fail.
- Flapen Score
- 42 / 100Ranks 588 of 683 Haustier niches · −10 vs the category median of 5242
- Market size
- €170K/yr94K searches / yr
- 90-day growth
- -1.0%search demand this quarter
- Competition
- 83%top-5 click share · 8 brands · 23 sellers
Flapen Score
Terrarium Erde against its category
The dotted line is the Haustier average. Past it, Terrarium Erde is stronger. Inside it, weaker.
Market
The Terrarium Erde market on Amazon at a glance
Shoppers on Amazon Germany searched for Terrarium Erde 94K times last year and spent an estimated €170K. The top 5 brands take 94% of clicks. Demand peaks in Mar–Sep–Oct–Nov. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 13.7% of those searches ended in a purchase.
Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €170K a year.
- Searches, last 12 months
- 94K
- Growth, 90 days vs prior 90
- -1.0%
- Conversion, latest week
- 13.7%
- Market size, estimated
- €170Ka year
- Peak month
- October4.2× the quietest month
- Top search term
- schildkröten erde51K searches a year
02 · Price
A sale here is worth €13.21.
Listings sell for €13.21 on average, from €5.73 to €25.84. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At €13.21 that is €13K to €17K a year per listing.
- Average price
- €13.21under the $15 to $100 sweet spot
- Price range
- €5.73–€25.84
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- €13K–€17K
- Returns
- 0.2%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
45% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #12 within Terraristik. It carries 1,505 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 45%
- Prime listings
- 91%
- Out of stock, average day
- 9.3%
- Average rank
- #12in Terraristik
- Average rating
- 4.65 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,505per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Terrarium Erde products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Floragard Schildkrötensubstrat 50 L düngerfreie & staubarme Einstreu für Landschildkröten & andere Reptilien feuchtigkeitsregulierendes Substrat für Überwinterung Terrarium Innengehege
- Price
- €13.97
- Rating
- 4.7/5
- Reviews
- 3,023
- Age
- 8y ago

COMPO Zoo Schildkröten- & Terrariensubstrat - für Landschildkröten Spinnen Insekten und Reptilien - 10 Liter Braun
- Price
- €10.36
- Rating
- 4.8/5
- Reviews
- 905
- Age
- 2y ago

Schildkrötensubstrat 50 L natürliche Schildkrötenerde ohne Dünger feinkrümelig und grabfähig für Landschildkröten als Erde mit natürlicher Struktur
- Price
- €15.37
- Rating
- 4.7/5
- Reviews
- 331
- Age
- 1y ago

Floragard Schildkrötensubstrat 2x50l - natürliche Einstreu ohne Dünger - für Landschildkröten u. andere Reptilien - für Frühbeet Überwinterung und für Terrarien - 100l
- Price
- €25.84
- Rating
- 4.7/5
- Reviews
- 3,023
- Age
- 8y ago

Lucky Reptile Tortoise Bedding
- Price
- €15.23
- Rating
- 4.6/5
- Reviews
- 2,790
- Age
- 10y ago
Trending
estimated 90-day click momentum
Legigo 2 Stück komprimiertes Kokosfasersubstrat 100% biologische Kokosfaser-Streu für Reptilien natürliche Kokosnussschalen-Streu für Terrarien für Schlangen Einsiedlerkrebse Frösche Schildkrö
- Price
- €12.90
- Rating
- 4.7/5
- Reviews
- 613
- Age
- 11mo ago

Riare 2 Stück Kokosfaser-Substrat für Reptilien | Premium Terrarien-Bodengrund aus komprimierter Kokosfaser für Schildkröten Frösche Schlangen Einsiedlerkrebse & grabende Tiere
- Price
- €12.82
- Rating
- 4.6/5
- Reviews
- 1,802
- Age
- 3y ago

TRIXIE Pinienrinde Terrariensubstrat ideal für Schlangen und Tropenreptilien - 10 Liter - antibakteriell - entstaubt und hocherhitzt - Feuchtigkeitsspeicher - ohne chemische Zusatzstoffe - 76141
- Price
- €5.73
- Rating
- 4.6/5
- Reviews
- 1,507
- Age
- 16y ago

COMPO Zoo Schildkröten- & Terrariensubstrat - für Landschildkröten Spinnen Insekten und Reptilien - 10 Liter Braun
- Price
- €10.36
- Rating
- 4.8/5
- Reviews
- 905
- Age
- 2y ago

Schildkrötensubstrat 50 L natürliche Schildkrötenerde ohne Dünger feinkrümelig und grabfähig für Landschildkröten als Erde mit natürlicher Struktur
- Price
- €15.37
- Rating
- 4.7/5
- Reviews
- 331
- Age
- 1y ago
Newest
by launch date
Legigo 2 Stück komprimiertes Kokosfasersubstrat 100% biologische Kokosfaser-Streu für Reptilien natürliche Kokosnussschalen-Streu für Terrarien für Schlangen Einsiedlerkrebse Frösche Schildkrö
- Price
- €12.90
- Rating
- 4.7/5
- Reviews
- 613
- Age
- 11mo ago

Schildkrötensubstrat 50 L natürliche Schildkrötenerde ohne Dünger feinkrümelig und grabfähig für Landschildkröten als Erde mit natürlicher Struktur
- Price
- €15.37
- Rating
- 4.7/5
- Reviews
- 331
- Age
- 1y ago

COMPO Zoo Schildkröten- & Terrariensubstrat - für Landschildkröten Spinnen Insekten und Reptilien - 10 Liter Braun
- Price
- €10.36
- Rating
- 4.8/5
- Reviews
- 905
- Age
- 2y ago

Begeterday 99g Reines Natürliches Moos für Schildkröten Ideales Zubehör für Schildkrötenbecken Gut für Die Aufrechterhaltung Der Luftfeuchtigkeit Und Zum Warmhalten im Winter
- Price
- €6.48
- Rating
- 4.5/5
- Reviews
- 848
- Age
- 3y ago

Riare 2 Stück Kokosfaser-Substrat für Reptilien | Premium Terrarien-Bodengrund aus komprimierter Kokosfaser für Schildkröten Frösche Schlangen Einsiedlerkrebse & grabende Tiere
- Price
- €12.82
- Rating
- 4.6/5
- Reviews
- 1,802
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 83% of clicks. A locked shelf that new listings rarely crack.
Brands
8 flat
Sellers
23
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
83%
Top 20: 100%
Open market
4%
- Floragard49%
- Compo21%
- Linsor12%
- Lucky Reptile9%
- TRIXIE2%
- Legigo2%
- Open — no brand owns it (2 brands, 4%)
Demand
Terrarium Erde search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Sep, Oct, Nov · busiest ÷ quietest = 4.2×
Search terms
Top Terrarium Erde search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- schildkröten erde51K/yr
- schildkrötenerde11K/yr
- schildkrötensubstrat13K/yr
- schildkröten substrat7K/yr
- floragard schildkrötensubstrat8K/yr
- ungedüngte erde3K/yr
Reviews and returns
What reviews say buyers love and hate about Terrarium Erde
We read the reviews and the return reasons for every product selling here.
“nicht wie abgebildet”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Terrarium Erde questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









