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schleckmatte katze

Skip it

Prices mostly outside the sweet spot ($3.91–$12.24) — this niche doesn't clear our bar today.

Market size 12Growth 21Conversion 65Competition 46Returns 90Price range 0Avg price 20Brand share 50Review moat 40Quality gap 57

Returns

Great1.3%

return rate — above 5% kills the launch gate

Conversion

Good5.8%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,538.89

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-9.0%

90-day search growth — must beat 0% to launch

Avg price

Bad€7.20

avg listing price — sweet spot $15–$100

Market size

Bad€49K

€49K/yr · 116K searches

Price range

Bad€3.91–€12.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, schleckmatte katze is a €49K/yr Amazon Germany market (116K searches/yr). The top 5 brands hold 75% of demand. Verdict: Skip it — 41/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

schleckmatte katze market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
€43K–€58K
units × avg price
Conversion rate
5.8%
Avg BSR
#39
Page quality
0%
Prime
100%
Sponsored
89%
Out of stock
3.9%
Avg brand age
24 months
Avg seller age
197 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

32

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

20%

  • OHMO33%
  • Azyh17%
  • Zonopy10%
  • Wingcases8%
  • TRIXIE7%
  • CALLYSONIC5%

Demand & seasonality

Weekly Amazon search volume, last 81 weeks — -9.0% search growth over the last 90 days.
4K3KPrime Day '25Spike '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Top schleckmatte katze search terms

  • schleckmatte katze93K/yr
  • leckmatte katze12K/yr
  • katzen schleckmatte11K/yr
All search terms

Top schleckmatte katze products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€2K10%€5K15%€7K20%€10K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about schleckmatte katze

What buyers praise and complain about, mined from review topics.

What buyers love

Haustierfreundlich22%

“Cat approved”

Spaß/Unterhaltungserlebnis15%

“Super Spielzeug”

Qualität insgesamt11%

“sehr robust und hochwertig, unser Hund hat vieln Spaß, sehr zu empfehlen”

Einfache Reinigung10%

“Eines der besten und stabilsten und am besten zu reinigen”

Preis-Leistungs-Verhältnis8%

“Super Investition für kleines Geld”

Benutzerfreundlichkeit4%

“Eine prima Auslastung ohne zu überfüttern”

beworben Vs Tatsächliches Produkt3%

“entspricht den Erwartungen”

Spülmaschinenfest3%

“Einwandfrei bereits mehrfach im Geschirrspüler und Mikrowelle ohne Blessuren überstanden”

Haftung/Klebrigkeit3%

“Klebt aber auch optimal auf glatten Flächen”

Stärke3%

“Stabiler Stand”

What buyers complain about

Gesamtgröße16%

“Kleiner als erwartet”

Haltbarkeit16%

“Mangelhafte Haltbarkeit”

Auslaufsicher9%

“Leckmatte”

Qualität insgesamt6%

“Schlechte Qualität”

Geruch5%

“Fühlen sich komisch an und riechen etwas”

Einfache Reinigung5%

“Schlecht zu reinigen”

Haftung/Klebrigkeit4%

“Leider bleibt ein Großteil des Futters in den Zwischenraeumen der Matte kleben”

Benutzerfreundlichkeit3%

“Schwierig”

Stärke2%

“Für aktive Welpen leider nicht robust genug (eher für Minihunde)”

Allergien2%

“Meine Katze bekam eine Kontaktallergie”

Top return reasons

Gesamtgröße58%
Defekt Material/Teile7%
Funktionalität insgesamt7%
Geruch5%
Qualität insgesamt3%
Haltbarkeit3%
Materialqualität2%
Produktzustand2%
Kompatibilität – insgesamt2%
beworben Vs Tatsächliches Produkt2%

Common questions

Is schleckmatte katze profitable to sell on Amazon Germany?
The niche generates €49K/yr across 18 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -9.0%. Flapen's verdict: Skip it (41/100).
How competitive is the schleckmatte katze niche?
13 brands and 32 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in schleckmatte katze?
Top complaints mined from reviews: Gesamtgröße, Haltbarkeit, Auslaufsicher. The return rate is 1.3%.
When does demand for schleckmatte katze peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the schleckmatte katze niche?
Listings span €3.91–€12.24; the average listing price is €7.20 (sweet spot $15–$100). The average incumbent carries 2,539 reviews — the moat a new listing must climb.