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Royal Canin Hypoallergenic Katze

Fail

The top 5 brands take 100% of clicks, so Royal Canin Hypoallergenic Katze is a Fail.

Flapen Score
47
47 / 100
Ranks 469 of 683 Haustier niches · −5 vs the category median of 52
Market size
€138K/yr28K searches / yr
90-day growth
+0.9%search demand this quarter
Competition
80%top-5 click share · 2 brands · 20 sellers

Flapen Score

Royal Canin Hypoallergenic Katze against its category

The dotted line is the Haustier average. Past it, Royal Canin Hypoallergenic Katze is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Royal Canin Hypoallergenic Katze market on Amazon at a glance

Shoppers on Amazon Germany searched for Royal Canin Hypoallergenic Katze 28K times last year and spent an estimated €138K. All 2 brands take every click. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved +0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €138K a year.

Searches, last 12 months
28K
Growth, 90 days vs prior 90
+0.9%
Conversion, latest week
12.0%
Market size, estimated
€138Ka year
Peak month
November1.1× the quietest month
Top search term
royal canin hypoallergenic katze22K searches a year

02 · Price

A sale here is worth €40.89.

Listings sell for €40.89 on average, from €10.44 to €63.02. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €40.89 that is €4K to €10K a year per listing.

Average price
€40.89inside the $15 to $100 sweet spot
Price range
€10.44–€63.02
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€4K–€10K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

27% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #167 within Katzen. It carries 506 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
27%
Prime listings
36%
Out of stock, average day
0.0%
Average rank
#167in Katzen
Average rating
4.56 starsAmazon Germany average 4.37 stars
Average reviews
506per listing
Listings tracked
11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
75 months

Products

Top Royal Canin Hypoallergenic Katze products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

2 flat

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

0%

  • Brand 198%
  • Brand 22%

Demand

Royal Canin Hypoallergenic Katze search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Prime Day '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.1×

Reviews and returns

What reviews say buyers love and hate about Royal Canin Hypoallergenic Katze

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Geschmack insgesamt”
22%of negative reviews mention “Allergien”
0.1%of orders come back
“leider auch das wegen der Futtermittel Allergie nicht vertragen und erbrochen.”
A buyer, on “Allergien”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Royal Canin Hypoallergenic Katze questions

Answered from the same tracked data.