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Pellets Kaninchen

Fail

Shoppers spend an estimated $49K a year here, so Pellets Kaninchen is a Fail.

Flapen Score
44
44 / 100
Ranks 544 of 683 Haustier niches · −8 vs the category median of 52
Market size
€49K/yr64K searches / yr
90-day growth
+10.4%search demand this quarter
Competition
70%top-5 click share · 10 brands · 66 sellers

Flapen Score

Pellets Kaninchen against its category

The dotted line is the Haustier average. Past it, Pellets Kaninchen is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pellets Kaninchen market on Amazon at a glance

Shoppers on Amazon Germany searched for Pellets Kaninchen 64K times last year and spent an estimated €49K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Feb–Mar–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 64K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €49K a year.

Searches, last 12 months
64K
Growth, 90 days vs prior 90
+10.4%
Conversion, latest week
5.5%
Market size, estimated
€49Ka year
Peak month
January2.4× the quietest month
Top search term
katzenstreu pellets26K searches a year

02 · Price

A sale here is worth €14.00.

Listings sell for €14.00 on average, from €5.03 to €28.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €14.00 that is €1K to €4K a year per listing.

Average price
€14.00under the $15 to $100 sweet spot
Price range
€5.03–€28.94
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€1K–€4K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

61% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #21 within Katzen. It carries 10,067 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
83%
Out of stock, average day
0.3%
Average rank
#21in Katzen
Average rating
4.36 starsAmazon Germany average 4.37 stars
Average reviews
10,067per listing
Listings tracked
18

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Pellets Kaninchen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

66

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

8%

  • Brand 163%
  • Brand 213%
  • Brand 37%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (4 brands, 8%)

Demand

Pellets Kaninchen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Black Friday '25Spike '26MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Mar, Nov · busiest ÷ quietest = 2.4×

Search terms

Top Pellets Kaninchen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • katzenstreu pellets26K/yr
  • holzpellets kaninchen7K/yr
  • pellets kaninchen6K/yr
  • holzstreu5K/yr
  • katzenstreu pellets klumpend6K/yr
  • kaninchen pellets4K/yr
  • katzenstreu holzpellets5K/yr
  • pellets katzenstreu4K/yr

Reviews and returns

What reviews say buyers love and hate about Pellets Kaninchen

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Geruch”
32%of negative reviews mention “Geruch”
0.2%of orders come back
“Stinkt”
A buyer, on “Geruch”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Pellets Kaninchen questions

Answered from the same tracked data.