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Npfe Trnken & Zubehr Fr Katzen

Fail

The top 5 brands take 100% of clicks, so Npfe Trnken & Zubehr Fr Katzen is a Fail.

Flapen Score
33
33 / 100
Ranks 663 of 683 Haustier niches · −19 vs the category median of 52
Market size
€175K/yr192K searches / yr
90-day growth
-20.3%search demand this quarter
Competition
94%top-5 click share · 5 brands · 42 sellers

Flapen Score

Npfe Trnken & Zubehr Fr Katzen against its category

The dotted line is the Haustier average. Past it, Npfe Trnken & Zubehr Fr Katzen is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Npfe Trnken & Zubehr Fr Katzen market on Amazon at a glance

Shoppers on Amazon Germany searched for Npfe Trnken & Zubehr Fr Katzen 192K times last year and spent an estimated €175K. All 5 brands take every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €175K a year.

Searches, last 12 months
192K
Growth, 90 days vs prior 90
-20.3%
Conversion, latest week
1.7%
Market size, estimated
€175Ka year
Top search term
npfe trnken & zubehr fr katzen71K searches a year

02 · Price

A sale here is worth €55.31.

Listings sell for €55.31 on average, from €4.50 to €145.88. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At €55.31 that is €28K to €41K a year per listing.

Average price
€55.31inside the $15 to $100 sweet spot
Price range
€4.50–€145.88
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
€28K–€41K
Returns
2.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #27 within Katzen. It carries 4,377 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#27in Katzen
Average rating
4.21 starsAmazon Germany average 4.37 stars
Average reviews
4,377per listing
Listings tracked
7

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
27 months

Products

Top Npfe Trnken & Zubehr Fr Katzen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

5 falling

Sellers

42

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 178%
  • Brand 214%
  • Brand 33%
  • Brand 43%
  • Brand 53%

Demand

Npfe Trnken & Zubehr Fr Katzen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Black Friday '25Spike '26OctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.8× · 9 of 12 months tracked

Search terms

Top Npfe Trnken & Zubehr Fr Katzen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • npfe trnken & zubehr fr katzen71K/yr
  • surefeed futterautomat42K/yr
  • surefeed26K/yr
  • näpfe tränken & zubehör für katzen29K/yr
  • feeding & watering supplies for cats11K/yr
  • surefeed mikrochip futterautomat5K/yr
  • sure feed futterautomat4K/yr
  • sure feed3K/yr

Reviews and returns

What reviews say buyers love and hate about Npfe Trnken & Zubehr Fr Katzen

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Haustierfreundlich”
14%of negative reviews mention “Haltbarkeit”
2.8%of orders come back
“Monat defekt”
A buyer, on “Haltbarkeit”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Npfe Trnken & Zubehr Fr Katzen questions

Answered from the same tracked data.