Napfunterlage

Shoppers searched for this 566K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €139K a year.

Searches, last 12 months

566K

Growth, 90 days vs prior 90

-10.4%

Conversion, latest week

2.9%

Market size, estimated

€139Ka year

Peak month

November1.4× the quietest month

Top search term

napfunterlage hund121K searches a year

Listings sell for €8.59 on average, from €4.85 to €17.17. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At €8.59 that is €4K to €6K a year per listing.

Average price

€8.59under the $15 to $100 sweet spot

Price range

€4.85–€17.17

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

€4K–€6K

Returns

1.3%of orders · Amazon Germany median 1.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #26 within Hunde. It carries 4,327 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#26in Hunde

Average rating

4.57 starsAmazon Germany average 4.37 stars

Average reviews

4,327per listing

Listings tracked

24

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

24 months