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55

magnesium pferd

Worth a look

Shows low returns (0.1%), but soft demand (-11.0% this quarter) keeps it on the watch list.

Market size 35Growth 20Conversion 94Competition 43Returns 100Price range 95Avg price 95Brand share 44Review moat 95Quality gap 28

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Incredible95.17

avg incumbent reviews — the moat a new listing must climb

Avg price

Incredible€27.62

avg listing price — sweet spot $15–$100

Price range

Incredible€17.67–€38.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great11.9%

search→purchase rate — share of searches ending in a sale

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€167K

€167K/yr · 51K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-11.0%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, magnesium pferd is a €167K/yr Amazon Germany market (51K searches/yr). The top 5 brands hold 79% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

magnesium pferd market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
€110K–€138K
units × avg price
Conversion rate
11.9%
Avg BSR
#109
Page quality
0%
Prime
78%
Sponsored
61%
Out of stock
2.3%
Avg brand age
82 months
Avg seller age
198 days

Competition & brand share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

29

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

16%

  • VitPet+28%
  • Pharmox23%
  • Equipower13%
  • Annimally8%
  • Pferdegold6%
  • Scheidler horse-direkt5%
  • Open — no brand owns it (6 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -11.0% search growth over the last 90 days.
1K800Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top magnesium pferd search terms

  • magnesium pferd39K/yr
  • magnesium pferde hochdosiert5K/yr
  • magnesium für pferde4K/yr
  • magnesiumcitrat pferd4K/yr
All search terms

Top magnesium pferd products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€8K10%€17K15%€25K20%€33K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

What buyers say about magnesium pferd

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt43%

“Super Produkt”

Preis-Leistungs-Verhältnis24%

“Super Preis/Leistungverhältnis”

Geruch10%

“Neutraler Geruch”

Beruhigend/Zahnen10%

“Hilft super,Pferd ist definitiv entspannter”

Geschmack insgesamt5%

“Schmeckt wohl”

Frische5%

“Super, mein Pferd frisst es gut”

beworben Vs Tatsächliches Produkt2%

“Erfüllt voll und ganz seinen Zweck”

Gesamtgröße2%

“endlich kleine Dosen perfekt”

What buyers complain about

Feucht/Trocken33%

“Wir geben es mit naß-Mash, weil das Pulver sehr "fein" und dadurch etwas " staubig" ist.”

beworben Vs Tatsächliches Produkt33%

“Verwirrender Produktname”

Funktionalität insgesamt17%

“Hat leider bei 5 Pferde keinem geholfen”

Geruch17%

“riecht sehr chemisch”

Common questions

Is magnesium pferd profitable to sell on Amazon Germany?
The niche generates €167K/yr across 18 tracked products. 90-day search growth is -11.0%. Flapen's verdict: Worth a look (55/100).
How competitive is the magnesium pferd niche?
12 brands and 29 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in magnesium pferd?
Top complaints mined from reviews: Feucht/Trocken, beworben Vs Tatsächliches Produkt, Funktionalität insgesamt. The return rate is 0.1%.
When does demand for magnesium pferd peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the magnesium pferd niche?
Listings span €17.67–€38.64; the average listing price is €27.62 (sweet spot $15–$100). The average incumbent carries 95 reviews — the moat a new listing must climb.