How competitive is the Luzerne Cobs Pferd niche on Amazon Germany?

17 brands and 27 sellers compete in Luzerne Cobs Pferd on Amazon Germany. The top 5 Luzerne Cobs Pferd products take 58% of clicks and its top 5 brands hold 62% of demand.

What does it cost to enter the Luzerne Cobs Pferd niche?

Luzerne Cobs Pferd sells for €20.83 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €3.63–€32.37. The average incumbent carries 53 reviews — the moat a new listing must climb.

Luzerne Cobs Pferd

Luzerne Cobs Pferd shows low returns (0.0%), but soft demand (-30.3% this quarter) keeps it on the watch list.

Signals Low Review Barrier

Flapen Score

Worth a look

Ranks 379 of 683 Haustier niches · −2 vs the category median of 52

This niche Category average · 683 niches

Is Luzerne Cobs Pferd profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Luzerne Cobs Pferd is a €43K/yr Amazon Germany market (32K searches/yr). The top 5 brands hold 62% of demand. Verdict: Worth a look — 50/100.

Luzerne Cobs Pferd: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -30.3% over the last 90 days and 6.4% of searches end in a purchase.

€43K

revenue / yr

Units sold / yr3K

Search volume / yr-30.3%32K

Conversion rate6.4%

Avg price€20.83

Who owns the niche?

The top 5 brands hold 62% of demand, so 38% of the market is open.

38%

open market share

Brands · sellers17 · 27

Top-5 product click share58%

Open market38%

Avg brand age85 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 21 products

Top Luzerne Cobs Pferd products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Havens Luzernepellets 25kg

Price: €17.74
Rating: 4.6/5
Reviews: 213
Age: 8y ago

Agrobs Luzernecobs 1er Pack (1 x 20000 g)

Price: €25.66
Rating: 4.7/5
Reviews: 150
Age: 14y ago

Supravit Luzernecobs 20kg - energiereiches Pferdefutter I Luzernepellets mit hohem Anteil an Carotin I liefert wichtige Mineralien für alle Pferde

Price: €26.61
Rating: 4.8/5
Reviews: 18
Age: 7y ago

Luzerne Cobs Bio WiesenGold Bio Luzerne Pellets/Cobs (20kg) Premium Pferdefutter die natürliche Proteinquelle für Tiere Melassefrei ohne Zuckerzusatz staubfrei

Price: €21.93
Rating: 4.5/5
Reviews: 18
Age: 1y ago

Makana Luzerne Pellets 15 kg Sack

Price: €20.34
Rating: 4.6/5
Reviews: 70
Age: 6y ago

Newest

by launch date

TOP-Futtermittel | deukavallo Top E | 25 kg

Price: €23.98
Rating: 4.0/5
Reviews: 1
Age: 2mo ago

Samenliebe BIO Luzerne Samen | Futterpflanze & Gründünger - winterhart & mehrjährig - samenfestes BIO Saatgut

Price: €3.63
Rating: 5.0/5
Reviews: 2
Age: 6mo ago

ALL-WIN Horse Luzerne Pellets 20 kg | eiweißreiches Ergänzungsfutter für Pferde | für Muskelaufbau & Kondition | getreidefrei & melassefrei | natürliche Calciumquelle | ohne Zuckerzusatz

Price: €29.01
Rating: 5.0/5
Reviews: 2
Age: 8mo ago

Equsana Luzerne 15 kg

Price: €22.06
Rating: 5.0/5
Reviews: 4
Age: 9mo ago

Luzerne Cobs Bio WiesenGold Bio Luzerne Pellets/Cobs (20kg) Premium Pferdefutter die natürliche Proteinquelle für Tiere Melassefrei ohne Zuckerzusatz staubfrei

Price: €21.93
Rating: 4.5/5
Reviews: 18
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

58%

Top 20: 99%

Open market

32%

Havens23%
Agrobs15%
WiesenGold10%
Supravit8%
Makana6%
Equsana5%

Luzerne Cobs Pferd demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume32KCVR6.4%Products21Brands17Top 5 Brands62%OOS Rate2.2%Rating4.5★Reviews53Avg BSR#543

Top Luzerne Cobs Pferd search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

luzerne cobs pferd12K/yr -33.8%8.0% conv.
luzerne8K/yr -31.1%3.3% conv.
luzerne pferd8K/yr -31.5%4.3% conv.
luzerne pellets4K/yr -14.1%3.9% conv.

What reviews say buyers love and hate about Luzerne Cobs Pferd

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Qualität insgesamt47%

“Super Qualität”

Haustierfreundlich17%

“Meine Hühner lieben es”

Haltbarkeit13%

“Langlebigkeit”

Geschmack insgesamt13%

“schmecken wohl sehr gut.”

Geruch7%

“Sehr guter Geruch wie auf dem Feld”

What buyers complain about

100% of reviews

Pflanzenwachstum50%

“Kein Anzuchterfolg”

Einfache Reinigung25%

“Sehr viel Staub”

Gesamtgröße25%

“sehr kurze Halme”

Common Luzerne Cobs Pferd questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Luzerne Cobs Pferd 50/100 on Amazon Germany — Worth a look. The niche generates €43K/yr across 21 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -30.3% over the last 90 days.

Luzerne Cobs Pferd buyers on Amazon Germany complain most about Pflanzenwachstum, Einfache Reinigung, Gesamtgröße, the themes mined from the niche's reviews. Its return rate is 0.0%.