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Leckmatte Hund

Leckmatte Hund shows low returns (0.9%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

64
Worth a look

Top 6% of 683 Haustier niches · +12 vs the category median of 52

Market size 46Growth 79Conversion 68Competition 70Returns 95Price range 37Avg price 29Brand share 67Review moat 56Quality gap 55
This niche Category average · 683 niches

Is Leckmatte Hund profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Leckmatte Hund is a €246K/yr Amazon Germany market (418K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jun–Jul. Verdict: Worth a look — 64/100.

Leckmatte Hund: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +70.4% over the last 90 days and 6.2% of searches end in a purchase.

€246K

revenue / yr

Units sold / yr30K
Search volume / yr+70.4%418K
Conversion rate6.2%
Avg price€9.52

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers21 · 41
Top-5 product click share43%
Open market35%
Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 31 products

Sponsored placement87%
New entrants (1y)8· 2 succeeded
Avg rating4.4★
Avg reviews1,277

Top Leckmatte Hund products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

€0€7K€15K€22K€29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

41

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

43%

Top 20: 92%

Open market

27%

  • OHMO18%
  • MateeyLife15%
  • Lesipee12%
  • Zonopy12%
  • Azyh8%
  • Coomazy8%

Leckmatte Hund demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume418KCVR6.2%Products31Brands21Top 5 Brands65%OOS Rate7.9%Rating4.4★Reviews1,277Avg BSR#42
35K25KPrime Day '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.8×

Top Leckmatte Hund search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • schleckmatte hund225K/yr
  • leckmatte hund66K/yr
  • schleckmatte35K/yr
  • hunde schleckmatte17K/yr
  • lickimat hund13K/yr
  • schleckmatte hund gross14K/yr
  • schleckmatte hund klein8K/yr
  • leckmatte9K/yr
  • lickimat8K/yr
  • leckmatte hund gross6K/yr

What reviews say buyers love and hate about Leckmatte Hund

What buyers mention most, as a share of all reviews.

What buyers love

76% of reviews
Haustierfreundlich17%

Es ist super für den Hund

Einfache Reinigung17%

Hygiene-Plus: Der größte Vorteil ist die Reinigung

Qualität insgesamt11%

Qualität super,

Preis-Leistungs-Verhältnis8%

Alles in einem super Preis/Leistung

Spaß/Unterhaltungserlebnis6%

Mein kleiner Welpe hat spaß daran

What buyers complain about

70% of reviews
Haltbarkeit20%

Mangelhafte Haltbarkeit

Gesamtgröße14%

Kleiner als erwartet

Auslaufsicher8%

Leckmatte

Geruch7%

Chemischer Geruch

Qualität insgesamt6%

etwas teuer für die gebotene Qualität

Leckmatte Hund return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
65%
2Geruch
5%
3Funktionalität insgesamt
4%
4Qualität insgesamt
3%
5Haltbarkeit
3%

Common Leckmatte Hund questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Leckmatte Hund 64/100 on Amazon Germany — Worth a look. The niche generates €246K/yr across 31 tracked products. 2 of 8 products launched in the last 360 days are still selling. Search demand moved +70.4% over the last 90 days.
Search demand for Leckmatte Hund on Amazon Germany peaks in Jun–Jul, where the busiest month runs 2.8× the quietest.