Kratztonne
MaybeAn estimated 1.1% of orders come back. But buyers convert on only 0.5% of searches, so Kratztonne is a Maybe.
- Flapen Score
- 57 / 100Top 23% of 683 Haustier niches · +5 vs the category median of 5257
- Market size
- €304K/yr830K searches / yr
- 90-day growth
- -27.5%search demand this quarter
- Competition
- 35%top-5 click share · 29 brands · 43 sellers
Flapen Score
Kratztonne against its category
The dotted line is the Haustier average. Past it, Kratztonne is stronger. Inside it, weaker.
Market
The Kratztonne market on Amazon at a glance
Shoppers on Amazon Germany searched for Kratztonne 830K times last year and spent an estimated €304K. The top 5 brands take 53% of clicks. Demand peaks in Nov–Dec. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 830K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -27.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €304K a year.
- Searches, last 12 months
- 830K
- Growth, 90 days vs prior 90
- -27.5%
- Conversion, latest week
- 0.5%
- Market size, estimated
- €304Ka year
- Peak month
- November2.2× the quietest month
- Top search term
- kratztonne365K searches a year
02 · Price
A sale here is worth €67.88.
Listings sell for €67.88 on average, from €19.62 to €184.48. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At €67.88 that is €0 to €7K a year per listing.
- Average price
- €67.88inside the $15 to $100 sweet spot
- Price range
- €19.62–€184.48
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€7K
- Returns
- 1.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 31% ship with Prime. On an average day, 22.1% of listings are out of stock. The average listing ranks #117 within Katzen. It carries 592 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 31%
- Out of stock, average day
- 22.1%
- Average rank
- #117in Katzen
- Average rating
- 4.35 starsAmazon Germany average 4.37 stars
- Average reviews
- 592per listing
- Listings tracked
- 54
04 · Newcomers
2 of last year's 20 launches cleared the first-year sales bar.
20 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 20
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Kratztonne products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 13, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
lionto Kratztonne aus Sisal mit Spielball & Plüschrand Höhe 100 cm Stabiler Kratzbaum für kleine & große Katzen perfekte Krallenpflege & Beschäftigung viele Versteckmöglichkeiten Ø 36 cm grau
- Price
- €75.99
- Rating
- 4.3/5
- Reviews
- 2,603
- Age
- 9y ago

UBRAVOO 2-lagiges Katzenhaus Katzenhöhle für Innenkatzen Rechteckiges Katzenhaus Hängespielzeug Indoor
- Price
- €23.21
- Rating
- 3.4/5
- Reviews
- 85
- Age
- 1y ago

Luxus Kratzbaum mit 2-stöckiger Kratztonne | Katzenbaum mit Katzenschlafhaus Sisalbrett abnehmbarem Bett & Spielball | Stabiles Katzenmöbel für Mehrkatzenhaushalte | Kletterbaum Aktivitätsbaum
- Price
- €57.83
- Rating
- 4.2/5
- Reviews
- 73
- Age
- 9mo ago

Petrebels Kratztonne für Katzen XXL 110 cm Katzentonne mit 3 Eingängen Sisal Tonne extra Breit Ø 45 und Schwer für Stabilität Dome 110 Katzenhöhle & Kletterturm für Katzen Schwarz
- Price
- €134.77
- Rating
- 4.8/5
- Reviews
- 279
- Age
- 6y ago

Katzenhaus Indoor Faltbare Katzenhöhle Große Katzen Katzenhöhle mit Kratzfläche für Regal Katzen Haus cat House cave katzenbett höhle katzenverstec katzenhöle Katzentonne
- Price
- €24.28
- Rating
- 4.5/5
- Reviews
- 34
- Age
- 1y ago
Trending
estimated 90-day click momentum
Klyvvo 40x40x60cm Großes Katzenhaus belastbar 30 kg Komfortables Katzenbett Katzen Bettchen Katzenhöhle mit Kratzbaum Spielball für mittelgroße große Katzen grau Doppellagig
- Price
- €29.90
- Rating
- 3.7/5
- Reviews
- 20
- Age
- 4mo ago

PetRhein Bamboo Tower XL Kratztonne 110 cm Kratzbaum Sisal mit Kuschelhöhle 3 Ebenen und Aussichtsplattform Katzenturm für große Katzen auf Kleiner Stellfläche
- Price
- €154.58
- Rating
- 4.9/5
- Reviews
- 20
- Age
- 10mo ago

GOPLUS Kratztonne 3 Ebenen 60 cm Katzentonne mit 3 Höhlen Plüschbett Liegefläche & Sisal-Kratzbrett Kratzbaum für kleine & mittelgroße Katzen Katzenkratzbaum Ø 36 cm (60 cm Hellbraun)
- Price
- €46.36
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 7mo ago

PET VIOLET Kratzbaum wandmontiert 185cm hoch XXL Katzenbaum Premium Sisal Säulen 3 Plattformen Kissen abnehmbar & waschbar I Stabiler & Platzsparender Katzenkratzbaum Grau
- Price
- €87.42
- Rating
- 4.5/5
- Reviews
- 118
- Age
- 8mo ago

Heybly Kratzbaum 65 cm Hoher Katzenbaum mit Extra-Großer Plattform Gestuftes Katzenmöbel mit Doppelhaus Inklusive Sisal-Kratzsäule Katzenkorb und Spielzeug für Katzen Braun-beige HCT204SMU
- Price
- €37.73
- Rating
- 3.9/5
- Reviews
- 524
- Age
- 7mo ago
Newest
by launch date
Klyvvo 40x40x60cm Großes Katzenhaus belastbar 30 kg Komfortables Katzenbett Katzen Bettchen Katzenhöhle mit Kratzbaum Spielball für mittelgroße große Katzen grau Doppellagig
- Price
- €29.90
- Rating
- 3.7/5
- Reviews
- 20
- Age
- 4mo ago

Heybly Kratzbaum 65 cm Hoher Katzenbaum mit Extra-Großer Plattform Gestuftes Katzenmöbel mit Doppelhaus Inklusive Sisal-Kratzsäule Katzenkorb und Spielzeug für Katzen Braun-beige HCT204SMU
- Price
- €37.73
- Rating
- 3.9/5
- Reviews
- 524
- Age
- 7mo ago

GOPLUS Kratztonne 3 Ebenen 60 cm Katzentonne mit 3 Höhlen Plüschbett Liegefläche & Sisal-Kratzbrett Kratzbaum für kleine & mittelgroße Katzen Katzenkratzbaum Ø 36 cm (60 cm Hellbraun)
- Price
- €46.36
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 7mo ago

PET VIOLET Kratzbaum wandmontiert 185cm hoch XXL Katzenbaum Premium Sisal Säulen 3 Plattformen Kissen abnehmbar & waschbar I Stabiler & Platzsparender Katzenkratzbaum Grau
- Price
- €87.42
- Rating
- 4.5/5
- Reviews
- 118
- Age
- 8mo ago

PawHut Kratztonne 96 cm Hoch Ø 38 cm vierstöckige Katzentonne mit Plüschrand abnehmbarem und waschbarem Plüschbett Katzenhöhle Kratzbaum für Katzen unter 6 kg Grau
- Price
- €61.56
- Rating
- 4.9/5
- Reviews
- 21
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.
Brands
29 falling
Sellers
43
Est. top-5 brand share
53%
Top 20: 93%
Est. top-5 click share
35%
Top 20: 69%
Open market
42%
- PawHut16%
- lionto11%
- Petrebels9%
- BSWAY9%
- UBRAVOO8%
- natural PARADISE6%
Demand
Kratztonne search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Search terms
Top Kratztonne search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kratztonne365K/yr
- kratztonne für katzen152K/yr
- kratztonne für katzen xxl76K/yr
- katzentonne67K/yr
- kratztonne xxl37K/yr
- katzen kratztonne28K/yr
- kratztonne für große katzen17K/yr
- kratzbaum tonne14K/yr
- kratztonne katze14K/yr
- kratzhöhle8K/yr
Reviews and returns
What reviews say buyers love and hate about Kratztonne
We read the reviews and the return reasons for every product selling here.
“Die Höhlen fallen allerdings eher klein aus”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kratztonne questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









