Kratzstamm

Shoppers searched for this 326K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €218K a year.

Searches, last 12 months

326K

Growth, 90 days vs prior 90

-22.8%

Conversion, latest week

1.8%

Market size, estimated

€218Ka year

Peak month

November1.7× the quietest month

Top search term

kratzsäule103K searches a year

Listings sell for €36.73 on average, from €6.26 to €161.62. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At €36.73 that is €0 to €4K a year per listing.

Average price

€36.73inside the $15 to $100 sweet spot

Price range

€6.26–€161.62

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

€0–€4K

Returns

1.3%of orders · Amazon Germany median 1.1%

93% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #83 within Katzen. It carries 2,299 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

79%

Out of stock, average day

13.1%

Average rank

#83in Katzen

Average rating

4.44 starsAmazon Germany average 4.37 stars

Average reviews

2,299per listing

Listings tracked

42

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

5Amazon's first-year sales bar

Average brand age

33 months