Kratzbrett

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -23.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €768K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-23.8%

Conversion, latest week

3.8%

Market size, estimated

€768Ka year

Peak month

November1.8× the quietest month

Top search term

kratzbrett308K searches a year

Listings sell for €15.13 on average, from €6.00 to €31.66. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,000 to 1,250 of them. At €15.13 that is €15K to €19K a year per listing.

Average price

€15.13inside the $15 to $100 sweet spot

Price range

€6.00–€31.66

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

50K–60K

Units per listing a year

1,000–1,250

Revenue per listing a year

€15K–€19K

Returns

0.8%of orders · Amazon Germany median 1.1%

91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #42 within Katzen. It carries 3,321 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

94%

Out of stock, average day

2.7%

Average rank

#42in Katzen

Average rating

4.33 starsAmazon Germany average 4.37 stars

Average reviews

3,321per listing

Listings tracked

35

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

2Amazon's first-year sales bar

Average brand age

26 months