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Kratzbaum Beige

Maybe

An estimated 0.9% of orders come back. But buyers convert on only 1.1% of searches, so Kratzbaum Beige is a Maybe.

Flapen Score
50
50 / 100
Ranks 379 of 683 Haustier niches · −2 vs the category median of 52
Market size
€90K/yr144K searches / yr
90-day growth
-18.5%search demand this quarter
Competition
27%top-5 click share · 19 brands · 33 sellers

Flapen Score

Kratzbaum Beige against its category

The dotted line is the Haustier average. Past it, Kratzbaum Beige is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kratzbaum Beige market on Amazon at a glance

Shoppers on Amazon Germany searched for Kratzbaum Beige 144K times last year and spent an estimated €90K. The top 5 brands take 72% of clicks. Demand peaks in Oct–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €90K a year.

Searches, last 12 months
144K
Growth, 90 days vs prior 90
-18.5%
Conversion, latest week
1.1%
Market size, estimated
€90Ka year
Peak month
November2.2× the quietest month
Top search term
kratzbaum beige86K searches a year

02 · Price

A sale here is worth €54.39.

Listings sell for €54.39 on average, from €17.53 to €147.65. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €54.39 that is €0 to €5K a year per listing.

Average price
€54.39inside the $15 to $100 sweet spot
Price range
€17.53–€147.65
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€5K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #90 within Katzen. It carries 2,366 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
68%
Out of stock, average day
4.0%
Average rank
#90in Katzen
Average rating
4.45 starsAmazon Germany average 4.37 stars
Average reviews
2,366per listing
Listings tracked
65

04 · Newcomers

5 of last year's 15 launches cleared the first-year sales bar.

15 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
5Amazon's first-year sales bar
Average brand age
47 months

Products

Top Kratzbaum Beige products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

Brands

19 falling

Sellers

33

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

27%

Top 20: 60%

Open market

22%

  • Brand 123%
  • Brand 219%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 66%

Demand

Kratzbaum Beige search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '25Spike '25Black Friday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 2.2×

Search terms

Top Kratzbaum Beige search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kratzbaum beige86K/yr
  • kratzbaum weiß21K/yr
  • katzenbaum beige11K/yr
  • kratzbaum beige groß9K/yr
  • kratzbaum groß beige10K/yr
  • kratzbaum weiss8K/yr

Reviews and returns

What reviews say buyers love and hate about Kratzbaum Beige

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Haustierfreundlich”
21%of negative reviews mention “Gesamtgröße”
0.9%of orders come back
“Löcher passen nicht”
A buyer, on “Gesamtgröße”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Kratzbaum Beige questions

Answered from the same tracked data.