Is Katzenminze Kissen profitable to sell on Amazon Germany?

Flapen scores Katzenminze Kissen 53 out of 100 on Amazon Germany, a Maybe. Shoppers spend €132K a year across 30 tracked products. 1 of the 9 products launched in the last year cleared the first-year sales bar. Search demand grew -36.4% in the last 90 days.

How competitive is the Katzenminze Kissen niche on Amazon Germany?

22 brands and 37 sellers compete in Katzenminze Kissen on Amazon Germany. The top 5 Katzenminze Kissen products take 45% of clicks, and the top 5 brands take 68%.

What do buyers complain about in Katzenminze Kissen?

Katzenminze Kissen buyers on Amazon Germany complain most about Geruch, Qualität insgesamt, and Haltbarkeit. An estimated 0.5% of orders come back.

When does demand for Katzenminze Kissen peak?

Search demand for Katzenminze Kissen on Amazon Germany peaks in Jan–Dec, and the busiest month runs 3.8× the quietest.

What does it cost to enter the Katzenminze Kissen niche?

Katzenminze Kissen sells for €7.95 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €3.67 to €16.44. The average product has 1,477 reviews, the count a new listing must catch up to.

Katzenminze Kissen

Maybe

An estimated 0.5% of orders come back. But demand is soft, at -36.4% this quarter, so Katzenminze Kissen is a Maybe.

Flapen Score: 53
53 / 100Top 41% of 683 Haustier niches · +1 vs the category median of 52
Market size: €132K/yr193K searches / yr
90-day growth: -36.4%search demand this quarter
Competition: 45%top-5 click share · 22 brands · 37 sellers

Flapen Score

Katzenminze Kissen against its category

The dotted line is the Haustier average. Past it, Katzenminze Kissen is stronger. Inside it, weaker.

53Maybe

This niche Category average

See the method

Market

The Katzenminze Kissen market on Amazon at a glance

Shoppers on Amazon Germany searched for Katzenminze Kissen 193K times last year and spent an estimated €132K. The top 5 brands take 68% of clicks. Demand peaks in Jan–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 8.6% of those searches ended in a purchase.

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €132K a year.

Searches, last 12 months: 193K
Growth, 90 days vs prior 90: -36.4%
Conversion, latest week: 8.6%
Market size, estimated: €132Ka year
Peak month: December3.8× the quietest month
Top search term: katzenminze kissen73K searches a year

02 · Price

A sale here is worth €7.95.

Listings sell for €7.95 on average, from €3.67 to €16.44. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €7.95 that is €2K to €4K a year per listing.

Average price: €7.95under the $15 to $100 sweet spot
Price range: €3.67–€16.44
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 250–500
Revenue per listing a year: €2K–€4K
Returns: 0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #58 within Katzen. It carries 1,477 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings: 80%
Prime listings: 100%
Out of stock, average day: 7.9%
Average rank: #58in Katzen
Average rating: 4.05 starsAmazon Germany average 4.37 stars
Average reviews: 1,477per listing
Listings tracked: 30

04 · Newcomers

1 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 9
Successful launches: 1Amazon's first-year sales bar
Average brand age: 27 months

Products

Top Katzenminze Kissen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

22 falling

Sellers

Top-5 brand share

68%

Top 20: 98%

Top-5 click share

45%

Top 20: 90%

Open market

27%

Brand 125%
Brand 220%
Brand 312%
Brand 46%
Brand 56%
Brand 64%

Demand

Katzenminze Kissen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Dec · busiest ÷ quietest = 3.8×

Search terms

Top Katzenminze Kissen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

katzenminze kissen73K/yr -37.8%8.3% conv.
katzenminze spielzeug48K/yr -37.9%5.7% conv.
katzenspielzeug mit katzenminze15K/yr -36.6%5.3% conv.
katzenkissen minze10K/yr -32.1%8.2% conv.
katzenspielzeug katzenminze11K/yr -33.8%5.1% conv.
minzkissen für katzen7K/yr -27.9%7.3% conv.
katzen minzekissen6K/yr -35.8%8.8% conv.
katzenminze spielzeug für katzen4K/yr -2.3%5.3% conv.
katzenspielzeug minze5K/yr -27.0%4.3% conv.
katzenminze kissen für katzen6K/yr -47.9%7.4% conv.

Reviews and returns

What reviews say buyers love and hate about Katzenminze Kissen

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Haustierfreundlich”

37%of negative reviews mention “Geruch”

0.5%of orders come back

“Sie stinken wirklich nicht toll”

A buyer, on “Geruch”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Katzenminze Kissen questions

Answered from the same tracked data.

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