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Katzenkamm

Fail

Shoppers spend an estimated $56K a year here, so Katzenkamm is a Fail.

Flapen Score
47
47 / 100
Ranks 469 of 683 Haustier niches · −5 vs the category median of 52
Market size
€56K/yr98K searches / yr
90-day growth
-2.5%search demand this quarter
Competition
49%top-5 click share · 21 brands · 29 sellers

Flapen Score

Katzenkamm against its category

The dotted line is the Haustier average. Past it, Katzenkamm is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Katzenkamm market on Amazon at a glance

Shoppers on Amazon Germany searched for Katzenkamm 98K times last year and spent an estimated €56K. The top 5 brands take 65% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €56K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
-2.5%
Conversion, latest week
6.8%
Market size, estimated
€56Ka year
Peak month
August1.5× the quietest month
Top search term
katzenkamm47K searches a year

02 · Price

A sale here is worth €8.40.

Listings sell for €8.40 on average, from €2.88 to €20.28. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €8.40 that is €840 to €2K a year per listing.

Average price
€8.40under the $15 to $100 sweet spot
Price range
€2.88–€20.28
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
€840–€2K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #12 within Hunde. It carries 5,107 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
2.7%
Average rank
#12in Hunde
Average rating
4.44 starsAmazon Germany average 4.37 stars
Average reviews
5,107per listing
Listings tracked
30

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
27 months

Products

Top Katzenkamm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

29

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

49%

Top 20: 89%

Open market

30%

  • Brand 117%
  • Brand 215%
  • Brand 314%
  • Brand 412%
  • Brand 57%
  • Brand 65%

Demand

Katzenkamm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Katzenkamm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • katzenkamm47K/yr
  • katzen kamm22K/yr
  • kamm katze7K/yr
  • kamm für katzen5K/yr
  • katze kamm5K/yr
  • katzenkamm langhaar6K/yr
  • katzenkamm kurzhaar3K/yr
  • cat comb3K/yr

Reviews and returns

What reviews say buyers love and hate about Katzenkamm

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Haarentfernung”
14%of negative reviews mention “Qualität insgesamt”
0.9%of orders come back
“Flop”
A buyer, on “Qualität insgesamt”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Katzenkamm questions

Answered from the same tracked data.