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Katzenbrunnen Keramik

Fail

Buyers convert on only 1.3% of searches, so Katzenbrunnen Keramik is a Fail.

Flapen Score
47
47 / 100
Ranks 469 of 683 Haustier niches · −5 vs the category median of 52
Market size
€120K/yr231K searches / yr
90-day growth
-0.1%search demand this quarter
Competition
53%top-5 click share · 16 brands · 30 sellers

Flapen Score

Katzenbrunnen Keramik against its category

The dotted line is the Haustier average. Past it, Katzenbrunnen Keramik is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Katzenbrunnen Keramik market on Amazon at a glance

Shoppers on Amazon Germany searched for Katzenbrunnen Keramik 231K times last year and spent an estimated €120K. The top 5 brands take 68% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 231K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €120K a year.

Searches, last 12 months
231K
Growth, 90 days vs prior 90
-0.1%
Conversion, latest week
1.3%
Market size, estimated
€120Ka year
Peak month
July1.4× the quietest month
Top search term
katzenbrunnen keramik84K searches a year

02 · Price

A sale here is worth €39.19.

Listings sell for €39.19 on average, from €23.18 to €70.99. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €39.19 that is €0 to €4K a year per listing.

Average price
€39.19inside the $15 to $100 sweet spot
Price range
€23.18–€70.99
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
€0–€4K
Returns
5.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 17.9% of listings are out of stock. The average listing ranks #217 within Hunde. It carries 1,113 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
96%
Out of stock, average day
17.9%
Average rank
#217in Hunde
Average rating
4.10 starsAmazon Germany average 4.37 stars
Average reviews
1,113per listing
Listings tracked
25

04 · Newcomers

5 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
5Amazon's first-year sales bar
Average brand age
27 months

Products

Top Katzenbrunnen Keramik products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

30

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

26%

  • Brand 121%
  • Brand 219%
  • Brand 311%
  • Brand 49%
  • Brand 58%
  • Brand 66%

Demand

Katzenbrunnen Keramik search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Katzenbrunnen Keramik search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • katzenbrunnen keramik84K/yr
  • trinkbrunnen für katze keramik31K/yr
  • keramik trinkbrunnen für katze13K/yr
  • keramik katzenbrunnen18K/yr
  • trinkbrunnen keramik18K/yr
  • katzentrinkbrunnen keramik10K/yr
  • katzen trinkbrunnen keramık7K/yr
  • trinkbrunnen katze keramik7K/yr
  • katzenbrunnen keramik kabellos6K/yr
  • keramik trinkbrunnen7K/yr

Reviews and returns

What reviews say buyers love and hate about Katzenbrunnen Keramik

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Haustierfreundlich”
17%of negative reviews mention “Haltbarkeit”
5.8%of orders come back
“Defekt nach 2 Monaten”
A buyer, on “Haltbarkeit”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Katzenbrunnen Keramik questions

Answered from the same tracked data.