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Katzenangel

Maybe

An estimated 0.9% of orders come back. But demand is soft, at -24.4% this quarter, so Katzenangel is a Maybe.

Flapen Score
58
58 / 100
Top 19% of 683 Haustier niches · +6 vs the category median of 52
Market size
€180K/yr235K searches / yr
90-day growth
-24.4%search demand this quarter
Competition
40%top-5 click share · 27 brands · 36 sellers

Flapen Score

Katzenangel against its category

The dotted line is the Haustier average. Past it, Katzenangel is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Katzenangel market on Amazon at a glance

Shoppers on Amazon Germany searched for Katzenangel 235K times last year and spent an estimated €180K. The top 5 brands take 48% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 7.6% of those searches ended in a purchase.

Shoppers searched for this 235K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -24.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €180K a year.

Searches, last 12 months
235K
Growth, 90 days vs prior 90
-24.4%
Conversion, latest week
7.6%
Market size, estimated
€180Ka year
Peak month
December1.6× the quietest month
Top search term
katzenangel129K searches a year

02 · Price

A sale here is worth €9.99.

Listings sell for €9.99 on average, from €3.84 to €18.22. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €9.99 that is €2K to €5K a year per listing.

Average price
€9.99under the $15 to $100 sweet spot
Price range
€3.84–€18.22
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
€2K–€5K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #64 within Katzen. It carries 1,041 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
8.1%
Average rank
#64in Katzen
Average rating
4.21 starsAmazon Germany average 4.37 stars
Average reviews
1,041per listing
Listings tracked
32

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
26 months

Products

Top Katzenangel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

36

Top-5 brand share

48%

Top 20: 95%

Top-5 click share

40%

Top 20: 91%

Open market

45%

  • Brand 116%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 67%

Demand

Katzenangel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KPrime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Katzenangel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • katzenangel129K/yr
  • katzenspielzeug angel29K/yr
  • katzen angel18K/yr
  • katzenangel stabil20K/yr
  • katzen angel spielzeug10K/yr
  • spielangel für katzen11K/yr
  • angel katzenspielzeug6K/yr
  • katzenangel lang7K/yr
  • katzenspielzeug stab6K/yr

Reviews and returns

What reviews say buyers love and hate about Katzenangel

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “Spaß/Unterhaltungserlebnis”
44%of negative reviews mention “Haltbarkeit”
0.9%of orders come back
“Geringe Haltbarkeit”
A buyer, on “Haltbarkeit”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Katzenangel questions

Answered from the same tracked data.