Is katzen trockenfutter profitable to sell on Amazon Germany?

The niche generates €319K/yr across 34 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -9.5%. Flapen's verdict: Worth a look (55/100).

How competitive is the katzen trockenfutter niche?

16 brands and 84 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in katzen trockenfutter?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, beworben Vs Tatsächliches Produkt. The return rate is 0.1%.

What does it cost to enter the katzen trockenfutter niche?

Listings span €2.58–€40.24; the average listing price is €17.12 (sweet spot $15–$100). The average incumbent carries 1,980 reviews — the moat a new listing must climb.

katzen trockenfutter

Worth a look

Shows low returns (0.1%), but soft demand (-9.5% this quarter) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great€17.12

avg listing price — sweet spot $15–$100

Conversion

Good6.8%

search→purchase rate — share of searches ending in a sale

Price range

Good€2.58–€40.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Market size

Good€319K

€319K/yr · 273K searches

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,979.65

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-9.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, katzen trockenfutter is a €319K/yr Amazon Germany market (273K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

katzen trockenfutter market data

Units sold / yr: 15K–20K; avg 100–250/product
Revenue / yr: €257K–€342K; units × avg price
Conversion rate: 6.8%
Avg BSR: #54
Page quality: 0%
Prime: 91%
Sponsored: 79%
Out of stock: 8.5%
Avg brand age: 81 months
Avg seller age: 191 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

46%

Top 20: 84%

Open market

19%

by Amazon37%
JosiCat18%
animonda Carny9%
Applaws7%
IAMS7%
Josera4%

Demand

Weekly Amazon search volume, last 40 weeks — -9.5% search growth over the last 90 days.

Open Trend

Top katzen trockenfutter search terms

katzenfutter trocken 10kg42K/yr -5.7%6.5% conv.
katzen trockenfutter getreidefrei zuckerfrei32K/yr -5.7%4.3% conv.
trockenfutter fr katzen33K/yr -35.6%0.1% conv.
katzenfutter trocken getreidefrei17K/yr -4.1%5.6% conv.
katzen trockenfutter 10kg20K/yr -19.4%5.2% conv.
katzentrockenfutter ohne getreide und zucker15K/yr +11.6%4.7% conv.
trockenfutter für katzen 10kg14K/yr -17.7%6.9% conv.
katzentrockenfutter 10 kg15K/yr -22.0%6.2% conv.
josicat7K/yr +40.5%7.9% conv.
katzen trockenfutter hoher fleischanteil10K/yr +15.3%2.2% conv.

All search terms

Top katzen trockenfutter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

by Amazon Vollwertiges Katzentrockenfutter für ausgewachsene Katzen mit Thunfisch und Hering 1 Packung à 10 0kg (zuvor Our Essentials)

by Amazon€13.364.7★1,134 rev

by Amazon Katzenfutter für ausgewachsene sterilisierte Katzen Fein zubereitetes Trockenfutter mit frischem Huhn Getreidefreie Rezeptur 3kg (1-Pack)(Zuvor eine Marke von Lifelong gleiches Produkt)

by Amazon€12.134.4★3,359 rev

JosiCat€21.824.7★664 rev

animonda Carny Katzen Trockenfutter Huhn und Rind (1 x 1 75 kg) Trockenfutter für ausgewachsene Katzen ohne Zucker und Getreide mit frischem Hühnerfleisch und Rinderprotein

animonda Carny€11.264.8★326 rev

JosiCat€24.384.7★733 rev

Newest

by launch date

by Amazon Vollwertiges Katzentrockenfutter für ausgewachsene Katzen mit Thunfisch und Hering 1 Packung à 10 0kg (zuvor Our Essentials)

by Amazon€13.361,134 rev

5mo ago

by Amazon Vollwertiges Katzentrockenfutter mit Huhn Pute und Gemüse 1 Packung à 10 0kg (zuvor Our Essentials)

by Amazon€27.632,872 rev

5mo ago

MERA Cats Nature Huhn Premium Katzenfutter Trocken 400g | Getreidefrei & zuckerfrei | Adult Katzen Trockenfutter hoher Fleischanteil | Dry Cat Food

MERA€4.33107 rev

10mo ago

The Better Cat Super Premium Trockenfutter für Katzen | Getreidefreies Katzenfutter Trocken | Hoher Fleischanteil | Ohne Zucker | Mit Probiotika (1kg Huhn)

The Better Cat€18.68248 rev

2y ago

by Amazon Trockenfutter für Katzen Mit Huhn Truthahn und Gemüse 10kg

by Amazon€12.44239 rev

2y ago

What buyers say about katzen trockenfutter

What buyers praise and complain about, mined from review topics.

What buyers love

Haustierfreundlich34%

“Happy Cat, Happy Life”

Geschmack insgesamt19%

“Super food”

Preis-Leistungs-Verhältnis12%

“Preis/ Leistung super”

Qualität insgesamt11%

“Super Produkt”

Feucht/Trocken7%

“Gutes Trockenfutter”

Gesamtgröße3%

“sind it Perfect Fit vollkommen zufrieden.”

Inhaltsstoffe – insgesamt2%

“Inhaltsstoffe sind auch bestens”

Geruch1%

“er stinkt nicht aus dem Mund.”

Benutzerfreundlichkeit1%

“vertragen es problemlos.”

Geschmack1%

“Zum betteln lecker”

What buyers complain about

Preis-Leistungs-Verhältnis17%

“Teuer”

Geschmack insgesamt10%

“Es schmeckt ihnen nicht”

beworben Vs Tatsächliches Produkt8%

“Schade denn die Beschreibung hat höchste Akzeptanz versprochen”

Gesamtgröße6%

“Diese sind nun extrem winzig, wie für Kitten”

Inhaltsstoffe – insgesamt6%

“Futter. Sie können nicht genug davon bekommen.”

Qualität insgesamt5%

“Allerdings ist es qualitativ eher im mittleren Bereich einzuordnen”

Allergien5%

“Meine Katze hat eine Allergie”

Feucht/Trocken4%

“Trockene Stückchen können den Darm austrocknen”

Haltbarkeit4%

“Kann nicht gut an bei meinen Katzen eine erbrach oft nach dem futtern”

Hartes Gefühl3%

“Relativ harte große Brocken”

Top return reasons

Fluchtsicher100%

Common questions

Is katzen trockenfutter profitable to sell on Amazon Germany?: The niche generates €319K/yr across 34 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -9.5%. Flapen's verdict: Worth a look (55/100).
How competitive is the katzen trockenfutter niche?: 16 brands and 84 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in katzen trockenfutter?: Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, beworben Vs Tatsächliches Produkt. The return rate is 0.1%.
What does it cost to enter the katzen trockenfutter niche?: Listings span €2.58–€40.24; the average listing price is €17.12 (sweet spot $15–$100). The average incumbent carries 1,980 reviews — the moat a new listing must climb.