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55

katzen trockenfutter

Worth a look

Shows low returns (0.1%), but soft demand (-9.5% this quarter) keeps it on the watch list.

Market size 52Growth 20Conversion 74Competition 65Returns 100Price range 67Avg price 80Brand share 46Review moat 45Quality gap 27

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Great€17.12

avg listing price — sweet spot $15–$100

Conversion

Good6.8%

search→purchase rate — share of searches ending in a sale

Price range

Good€2.58–€40.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Market size

Good€319K

€319K/yr · 273K searches

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Review moat

Okay1,979.65

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-9.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, katzen trockenfutter is a €319K/yr Amazon Germany market (273K searches/yr). The top 5 brands hold 77% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
15K–20K
avg 100–250/product
Revenue / yr
€257K–€342K
units × avg price
Launch success
2 of 3 new (360d)
Conversion rate
6.8%
Avg BSR
#54
Page quality
0%
Prime
91%
Sponsored
79%
Out of stock
8.5%
Avg brand age
81 months
Avg seller age
191 days

Competition

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

84

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

46%

Top 20: 84%

Open market

19%

  • by Amazon37%
  • JosiCat18%
  • animonda Carny9%
  • Applaws7%
  • IAMS7%
  • Josera4%

Demand

Weekly Amazon search volume, last 40 weeks — -9.5% search growth over the last 90 days.
20K15KSpike '25Black Friday '25Spike '26Oct '25Nov '25Dec '25Feb '26Mar '26May '26Jun '26

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€16K10%€32K15%€48K20%€64K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 34 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Haustierfreundlich34%

“Happy Cat, Happy Life”

Geschmack insgesamt19%

“Super food”

Preis-Leistungs-Verhältnis12%

“Preis/ Leistung super”

Qualität insgesamt11%

“Super Produkt”

Feucht/Trocken7%

“Gutes Trockenfutter”

Gesamtgröße3%

“sind it Perfect Fit vollkommen zufrieden.”

Inhaltsstoffe – insgesamt2%

“Inhaltsstoffe sind auch bestens”

Geruch1%

“er stinkt nicht aus dem Mund.”

Benutzerfreundlichkeit1%

“vertragen es problemlos.”

Geschmack1%

“Zum betteln lecker”

What buyers complain about

Preis-Leistungs-Verhältnis17%

“Teuer”

Geschmack insgesamt10%

“Es schmeckt ihnen nicht”

beworben Vs Tatsächliches Produkt8%

“Schade denn die Beschreibung hat höchste Akzeptanz versprochen”

Gesamtgröße6%

“Diese sind nun extrem winzig, wie für Kitten”

Inhaltsstoffe – insgesamt6%

“Futter. Sie können nicht genug davon bekommen.”

Qualität insgesamt5%

“Allerdings ist es qualitativ eher im mittleren Bereich einzuordnen”

Allergien5%

“Meine Katze hat eine Allergie”

Feucht/Trocken4%

“Trockene Stückchen können den Darm austrocknen”

Haltbarkeit4%

“Kann nicht gut an bei meinen Katzen eine erbrach oft nach dem futtern”

Hartes Gefühl3%

“Relativ harte große Brocken”

Top return reasons

Fluchtsicher100%

Common questions

Is katzen trockenfutter profitable to sell on Amazon Germany?
The niche generates €319K/yr across 34 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -9.5%. Flapen's verdict: Worth a look (55/100).
How competitive is the katzen trockenfutter niche?
16 brands and 84 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in katzen trockenfutter?
Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, beworben Vs Tatsächliches Produkt. The return rate is 0.1%.
What does it cost to enter the katzen trockenfutter niche?
Listings span €2.58–€40.24; the average listing price is €17.12 (sweet spot $15–$100). The average incumbent carries 1,980 reviews — the moat a new listing must climb.

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