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Kaninchenfutter

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -14.2% this quarter, so Kaninchenfutter is a Maybe.

Flapen Score
59
59 / 100
Top 15% of 683 Haustier niches · +7 vs the category median of 52
Market size
€580K/yr389K searches / yr
90-day growth
-14.2%search demand this quarter
Competition
46%top-5 click share · 16 brands · 45 sellers

Flapen Score

Kaninchenfutter against its category

The dotted line is the Haustier average. Past it, Kaninchenfutter is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kaninchenfutter market on Amazon at a glance

Shoppers on Amazon Germany searched for Kaninchenfutter 389K times last year and spent an estimated €580K. The top 5 brands take 74% of clicks. Demand peaks in Nov. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 10.9% of those searches ended in a purchase.

Shoppers searched for this 389K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €580K a year.

Searches, last 12 months
389K
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
10.9%
Market size, estimated
€580Ka year
Peak month
November1.7× the quietest month
Top search term
kaninchenfutter117K searches a year

02 · Price

A sale here is worth €13.67.

Listings sell for €13.67 on average, from €1.62 to €31.95. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At €13.67 that is €7K to €10K a year per listing.

Average price
€13.67under the $15 to $100 sweet spot
Price range
€1.62–€31.95
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
40K–50K
Units per listing a year
500–750
Revenue per listing a year
€7K–€10K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

41% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #49 within Kleintiere. It carries 686 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
68%
Out of stock, average day
0.0%
Average rank
#49in Kleintiere
Average rating
4.57 starsAmazon Germany average 4.37 stars
Average reviews
686per listing
Listings tracked
37

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
66 months

Products

Top Kaninchenfutter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

45

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

46%

Top 20: 84%

Open market

18%

  • Brand 129%
  • Brand 214%
  • Brand 312%
  • Brand 49%
  • Brand 59%
  • Brand 68%

Demand

Kaninchenfutter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KPrime Day '24Spike '24Black Friday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Kaninchenfutter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kaninchenfutter117K/yr
  • hasenfutter101K/yr
  • kaninchen futter29K/yr
  • zwergkaninchen futter23K/yr
  • hasenfutter für zwergkaninchen22K/yr
  • kaninchenfutter getreidefrei15K/yr
  • kaninchen leckerlies13K/yr
  • kleintierfutter12K/yr
  • hamster leckerlies8K/yr
  • nagerfutter8K/yr

Reviews and returns

What reviews say buyers love and hate about Kaninchenfutter

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Qualität insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Sehr schlechte Qualität”
A buyer, on “Qualität insgesamt”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Kaninchenfutter questions

Answered from the same tracked data.