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Hundetreppe

Maybe

Products sell for $33.15 on average, inside the sweet spot. But demand is soft, at -22.6% this quarter, so Hundetreppe is a Maybe.

Flapen Score
57
57 / 100
Top 23% of 683 Haustier niches · +5 vs the category median of 52
Market size
€892K/yr1.4M searches / yr
90-day growth
-22.6%search demand this quarter
Competition
45%top-5 click share · 24 brands · 40 sellers

Flapen Score

Hundetreppe against its category

The dotted line is the Haustier average. Past it, Hundetreppe is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hundetreppe market on Amazon at a glance

Shoppers on Amazon Germany searched for Hundetreppe 1.4M times last year and spent an estimated €892K. The top 5 brands take 61% of clicks. Demand peaks in Jan. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 1.9% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €892K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-22.6%
Conversion, latest week
1.9%
Market size, estimated
€892Ka year
Peak month
January1.6× the quietest month
Top search term
hundetreppe413K searches a year

02 · Price

A sale here is worth €33.15.

Listings sell for €33.15 on average, from €18.09 to €117.67. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At €33.15 that is €8K to €17K a year per listing.

Average price
€33.15inside the $15 to $100 sweet spot
Price range
€18.09–€117.67
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
250–500
Revenue per listing a year
€8K–€17K
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #20 within Hunde. It carries 1,606 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
86%
Out of stock, average day
16.2%
Average rank
#20in Hunde
Average rating
4.49 starsAmazon Germany average 4.37 stars
Average reviews
1,606per listing
Listings tracked
37

04 · Newcomers

5 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
5Amazon's first-year sales bar
Average brand age
28 months

Products

Top Hundetreppe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

24 falling

Sellers

40

Top-5 brand share

61%

Top 20: 96%

Top-5 click share

45%

Top 20: 81%

Open market

34%

  • Brand 125%
  • Brand 217%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Hundetreppe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Hundetreppe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hundetreppe413K/yr
  • hundetreppe für kleine hunde257K/yr
  • katzentreppe163K/yr
  • hundetreppe bett109K/yr
  • katzentreppe für alte katzen74K/yr
  • hundetreppe große hunde56K/yr
  • hunde treppe38K/yr
  • haustiertreppe46K/yr
  • hundetreppe sofa39K/yr
  • treppe für hunde34K/yr

Reviews and returns

What reviews say buyers love and hate about Hundetreppe

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Qualität insgesamt”
21%of negative reviews mention “Gesamtgröße”
1.8%of orders come back
“Etwas kurze Stufen”
A buyer, on “Gesamtgröße”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hundetreppe questions

Answered from the same tracked data.