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Hundekostüm

soft demand (-72.0% this quarter) — Hundekostüm doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 644 of 683 Haustier niches · −14 vs the category median of 52

Market size 8Growth 0Conversion 5Competition 42Returns 18Price range 78Avg price 78Brand share 73Review moat 81Quality gap 87
This niche Category average · 683 niches

Is Hundekostüm profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Hundekostüm is a €32K/yr Amazon Germany market (499K searches/yr). The top 5 brands hold 61% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 38/100.

Hundekostüm: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -72.0% over the last 90 days and 0.4% of searches end in a purchase.

€32K

revenue / yr

Units sold / yr6K
Search volume / yr-72.0%499K
Conversion rate0.4%
Avg price€16.32

Who owns the niche?

The top 5 brands hold 61% of demand, so 39% of the market is open.

39%

open market share

Brands · sellers16 · 30
Top-5 product click share60%
Open market39%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement58%
New entrants (1y)5· 0 succeeded
Avg rating4.1★
Avg reviews372

Top Hundekostüm products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

€0€3K€6K€10K€13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

16 falling

Sellers

30

Top-5 brand share

61%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

34%

  • Loiahoer31%
  • DvBCNMe9%
  • CUEMOON9%
  • Rubie's6%
  • Vivifying6%
  • HTTDSLF6%

Hundekostüm demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume499KCVR0.4%Products19Brands16Top 5 Brands61%OOS Rate32.1%Rating4.1★Reviews372Avg BSR#311
90K70KPrime Day '24Spike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 35.8×

Top Hundekostüm search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hundekostüm99K/yr
  • dackel kostüm14K/yr
  • kostüm für hunde20K/yr
  • kostüm hund29K/yr
  • hunde kostüm11K/yr
  • hund kostüm14K/yr
  • dog costume8K/yr
  • verkleidungen & kostüme für hunde8K/yr
  • halloween kostüm hund68K/yr
  • hundekostüm halloween62K/yr

What reviews say buyers love and hate about Hundekostüm

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Gesamtgröße21%

Passt gut

Materialqualität14%

Sehr gute Material, super geschnitten und war die richtige große für unsere Hund

beworben Vs Tatsächliches Produkt14%

Sieht genau wie auf den Bildern aus

Spaß/Unterhaltungserlebnis14%

Ist lustig

Benutzerfreundlichkeit7%

leicht anzubringen

What buyers complain about

78% of reviews
Gesamtgröße44%

fällt kleiner aus

Qualität insgesamt33%

Qualität sehr minderwertig

Hundekostüm return rate & reasons

Why buyers send it back, as a share of all return requests.

7.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gesamtgröße
76%
2beworben Vs Tatsächliches Produkt
5%
3Preis-Leistungs-Verhältnis
4%
4Funktionalität insgesamt
2%
5Produktzustand
2%

Common Hundekostüm questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hundekostüm 38/100 on Amazon Germany — Skip it. The niche generates €32K/yr across 19 tracked products. 0 of 5 products launched in the last 360 days are still selling. Search demand moved -72.0% over the last 90 days.
Search demand for Hundekostüm on Amazon Germany peaks in Sep–Oct–Nov, where the busiest month runs 35.8× the quietest.