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Hundehütte

Maybe

The top 5 products take only 24% of clicks. But buyers convert on only 0.3% of searches, so Hundehütte is a Maybe.

Flapen Score
57
57 / 100
Top 23% of 683 Haustier niches · +5 vs the category median of 52
Market size
€139K/yr426K searches / yr
90-day growth
+28.5%search demand this quarter
Competition
24%top-5 click share · 33 brands · 57 sellers

Flapen Score

Hundehütte against its category

The dotted line is the Haustier average. Past it, Hundehütte is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hundehütte market on Amazon at a glance

Shoppers on Amazon Germany searched for Hundehütte 426K times last year and spent an estimated €139K. The top 5 brands take 51% of clicks. Demand peaks in Jul–Aug. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 426K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €139K a year.

Searches, last 12 months
426K
Growth, 90 days vs prior 90
+28.5%
Conversion, latest week
0.3%
Market size, estimated
€139Ka year
Peak month
July1.9× the quietest month
Top search term
hundehütte outdoor180K searches a year

02 · Price

A sale here is worth €101.75.

Listings sell for €101.75 on average, from €20.08 to €386.43. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €101.75 that is €0 to €10K a year per listing.

Average price
€101.75above the $15 to $100 sweet spot
Price range
€20.08–€386.43
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€10K
Returns
3.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

87% of listings pay for placement with sponsored ads. 29% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #125 within Hunde. It carries 531 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
29%
Out of stock, average day
13.3%
Average rank
#125in Hunde
Average rating
4.21 starsAmazon Germany average 4.37 stars
Average reviews
531per listing
Listings tracked
69

04 · Newcomers

0 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Hundehütte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

33 flat

Sellers

57

Top-5 brand share

51%

Top 20: 91%

Top-5 click share

24%

Top 20: 58%

Open market

44%

  • Brand 121%
  • Brand 211%
  • Brand 37%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Hundehütte search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KPrime Day '24Black Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.9×

Search terms

Top Hundehütte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hundehütte outdoor180K/yr
  • hundehütte119K/yr
  • hundehaus outdoor18K/yr
  • hundehütte outdoor winterfest18K/yr
  • hundehütte outdoor große hunde15K/yr
  • hundehütte xxl17K/yr
  • hundehütten14K/yr
  • hundehütte holz9K/yr
  • dog house9K/yr
  • hundehütte klein5K/yr

Reviews and returns

What reviews say buyers love and hate about Hundehütte

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Haustierfreundlich”
22%of negative reviews mention “Qualität insgesamt”
3.3%of orders come back
“Sehr schlechte Qualität”
A buyer, on “Qualität insgesamt”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Hundehütte questions

Answered from the same tracked data.