hundefutter pferd
Worth a lookShows low returns (0.0%), but a small market ($103K/yr) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Incredible€29.44avg listing price — sweet spot $15–$100
Review moat
Great208.53avg incumbent reviews — the moat a new listing must climb
Price range
Great€2.06–€102.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+3.0%90-day search growth — must beat 0% to launch
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Market size
Okay€103K€103K/yr · 49K searches
According to Flapen's Amazon Germany niche tracking, hundefutter pferd is a €103K/yr Amazon Germany market (49K searches/yr). The top 5 brands hold 89% of demand. Verdict: Worth a look — 55/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
hundefutter pferd market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- €88K–€118K
- units × avg price
- Conversion rate
- 7.1%
- Avg BSR
- #175
- Page quality
- 0%
- Prime
- 56%
- Sponsored
- 86%
- Out of stock
- 3.3%
- Avg brand age
- 70 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
50
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
46%
Top 20: 80%
Open market
9%
- Happy Dog57%
- MjAMjAM12%
- Dehner10%
- GranataPet9%
- Belcando2%
- Tales & Tails PAWESOME FOOD FOR PETS2%
- Open — no brand owns it (7 brands, 9%)
Demand
Weekly Amazon search volume, last 39 weeks — +3.0% search growth over the last 90 days.Top hundefutter pferd search terms
- hundefutter pferd18K/yr
- happy dog montana17K/yr
- hundefutter pferd nassfutter6K/yr
- hundefutter nass pferd5K/yr
- happy dog pferd3K/yr
Top hundefutter pferd products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Happy Dog Sensible Montana - M - Trockenfutter Hundefutter - Geschmacksrichtung Pferd - Glutenfrei Getreidefrei Monoprotein Omega-3 und Omega-6-10kg
Happy Dog€54.434.7★252 rev
Happy Dog Sensible Mini Montana 4 kg
Happy Dog€25.004.8★206 rev
Happy Dog Sensible Montana M Trockenfutter Hundefutter - Geschmacksrichtung Pferd - Glutenfrei Getreidefrei Monoprotein Omega-3 und Omega-6-2X 4kg
Happy Dog€51.724.7★252 rev
Happy Dog Sensible Montana - M - Trockenfutter Hundefutter - Geschmacksrichtung Pferd - Glutenfrei Getreidefrei Monoprotein Omega-3 und Omega-6-2x10kg
Happy Dog€102.334.7★252 rev
GranataPet Lieblings Mahlzeit Pferd PUR Nassfutter für Hunde Hundefutter ohne Getreide & Zuckerzusätze Alleinfuttermittel mit hohem Fleischanteil & hochwertigen Ölen 6 x 800 g
GranataPet€32.334.4★156 rev
Newest
by launch date
HEY HOLY Sensitives Hundefutter Pferd | Hypoallergenes getreidefreies Hundefutter trocken für ernährungssensible Hunde | Maximale Verträglichkeit durch allergenreduzierte Rezeptur natürliche Zutaten
HEY HOLY€63.643 rev
Tales & Tails Halbfeuchtes Trockenfutter für Hunde | Getreidefrei | Eine Tierische Proteinquelle | Hohe Akzeptanz & Verträglichkeit (1.5 kg (1er Pack) Pferd)
Tales & Tails PAWESOME FOOD FOR PETS€31.0657 rev
Happy Dog Sensible Montana M Trockenfutter Hundefutter - Geschmacksrichtung Pferd - Glutenfrei Getreidefrei Monoprotein Omega-3 und Omega-6-2X 4kg
Happy Dog€51.72252 rev
Happy Dog Sensible Montana M Trockenfutter Hundefutter - Geschmacksrichtung Pferd - Glutenfrei Getreidefrei Monoprotein Omega-3 und Omega-6-1kg
Happy Dog€10.95252 rev
Happy Dog Sensible Montana M Trockenfutter Hundefutter - Geschmacksrichtung Pferd - Glutenfrei Getreidefrei Monoprotein Omega-3 und Omega-6-3X 1kg
Happy Dog€23.57252 rev
Trending
90-day click momentumHEY HOLY Sensitives Hundefutter Pferd | Hypoallergenes getreidefreies Hundefutter trocken für ernährungssensible Hunde | Maximale Verträglichkeit durch allergenreduzierte Rezeptur natürliche Zutaten
HEY HOLY€63.645.0★
Happy Dog Sensible Pure Montana (Pferd) 6 x 800 g
Happy Dog€30.384.5★
Happy Dog Sensible Montana M Trockenfutter Hundefutter - Geschmacksrichtung Pferd - Glutenfrei Getreidefrei Monoprotein Omega-3 und Omega-6-2X 4kg
Happy Dog€51.724.7★
Happy Dog Sensible Montana M Trockenfutter Hundefutter - Geschmacksrichtung Pferd - Glutenfrei Getreidefrei Monoprotein Omega-3 und Omega-6-1kg
Happy Dog€10.954.7★
MjAMjAM - Premium Nassfutter für Hunde - delikates Pferd an gedämpften Kartoffeln 6er Pack (6 x 200g) getreidefrei mit extra viel Fleisch
MjAMjAM€11.254.6★
What buyers say about hundefutter pferd
What buyers praise and complain about, mined from review topics.What buyers love
“Happy dog”
“Erstklassiges Futter”
“Super Qualität”
“Super Futter für allergische fellnasen”
“Anscheinend seh lecker”
“Passt gut”
“gut verträglich”
“Tolles Preis-Leistungsverhältnis”
“Mein Hund mag dieses Trockenfutter”
“Gutes Futter”
What buyers complain about
“Mein Hund bekommt wg. einer Allergie, überwiegend alles vom Pferd”
“Leider eher hochpreisig”
“Gibt bessere Produkte”
“Es hat komisch gerochen”
“Unser Hund hat davon Durchfall des Todes bekommen”
“Total falsche Beschreibung”
“Für kleine Hunde sind die brocken zu groß”
“Soft ohne soft”
“ist schonmal beängstigend dünn gewesen”
“Es war nur Matsche”
Common questions
- Is hundefutter pferd profitable to sell on Amazon Germany?
- The niche generates €103K/yr across 36 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +3.0%. Flapen's verdict: Worth a look (55/100).
- How competitive is the hundefutter pferd niche?
- 13 brands and 50 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in hundefutter pferd?
- Top complaints mined from reviews: Allergien, Preis-Leistungs-Verhältnis, Qualität insgesamt. The return rate is 0.0%.
- What does it cost to enter the hundefutter pferd niche?
- Listings span €2.06–€102.33; the average listing price is €29.44 (sweet spot $15–$100). The average incumbent carries 209 reviews — the moat a new listing must climb.