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62

hundefutter nass

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 74Growth 24Conversion 79Competition 77Returns 100Price range 69Avg price 61Brand share 50Review moat 62Quality gap 38

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Conversion

Great8.0%

search→purchase rate — share of searches ending in a sale

Competition

Great38%

top-5 click share — an open shelf

Market size

Good€827K

€827K/yr · 776K searches

Price range

Good€1.57–€44.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,033.62

avg incumbent reviews — the moat a new listing must climb

Avg price

Good€13.36

avg listing price — sweet spot $15–$100

Brand share

Okay75%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-2.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, hundefutter nass is a €827K/yr Amazon Germany market (776K searches/yr). The top 5 brands hold 75% of demand. Verdict: Worth a look — 62/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
60K–80K
avg 750–1,000/product
Revenue / yr
€802K–€1.1M
units × avg price
Launch success
1 of 2 new (360d)
Conversion rate
8.0%
Avg BSR
#22
Page quality
0%
Prime
91%
Sponsored
78%
Out of stock
0.0%
Avg brand age
76 months
Avg seller age
181 days

Competition

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

21 falling

Sellers

54

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

38%

Top 20: 69%

Open market

21%

  • Grancarno44%
  • by Amazon14%
  • animonda Vom Feinsten8%
  • JosiDog5%
  • Pedigree4%
  • Rinti4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.
30K20KPrime Day '24Spike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€25K6%€50K9%€74K12%€99K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 58 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Haustierfreundlich28%

“dog loves it”

Geschmack insgesamt20%

“Muss lecker sein”

Qualität insgesamt14%

“Super Produkte zum testen”

Preis-Leistungs-Verhältnis12%

“Super Preis und Große Packung”

Geruch5%

“Gute Duft”

Geschmack4%

“Gute und mal andere Mischung”

Gesamtgröße3%

“Passt”

Benutzerfreundlichkeit2%

“leicht zu fressen”

beworben Vs Tatsächliches Produkt1%

“Der Artikel entspricht der Beschreibung”

Einfaches Kauen/Schlucken1%

“Mein kleiner frisst dieses Futter gerne”

What buyers complain about

Verdauungsstörungen19%

“Durchfall”

Preis-Leistungs-Verhältnis12%

“Schade um das Geld”

Qualität insgesamt9%

“Schlechte Qualität”

Inhaltsstoffe – insgesamt7%

“Nicht das Wertigkeit Futter”

Geruch6%

“Nur die Pupsi stinken extrem”

Geschmack5%

“Dosengeschmack mag er hat nicht”

Geschmack insgesamt5%

“Jeden smeckt was anderes”

Benutzerfreundlichkeit4%

“Öffnen der Dose ist sehr schwer”

Funktionalität insgesamt4%

“unsere Dogge verträgt es nicht”

Defekt Material/Teile3%

“Es waren Plastikteile im Fleisch”

Top return reasons

beworben Vs Tatsächliches Produkt100%

Common questions

Is hundefutter nass profitable to sell on Amazon Germany?
The niche generates €827K/yr across 58 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -2.6%. Flapen's verdict: Worth a look (62/100).
How competitive is the hundefutter nass niche?
21 brands and 54 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in hundefutter nass?
Top complaints mined from reviews: Verdauungsstörungen, Preis-Leistungs-Verhältnis, Qualität insgesamt. The return rate is 0.1%.
When does demand for hundefutter nass peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the hundefutter nass niche?
Listings span €1.57–€44.90; the average listing price is €13.36 (sweet spot $15–$100). The average incumbent carries 1,034 reviews — the moat a new listing must climb.

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