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Hürden

Maybe

An estimated 0.5% of orders come back. But shoppers spend an estimated $68K a year here, so Hürden is a Maybe.

Flapen Score
57
57 / 100
Top 23% of 683 Haustier niches · +5 vs the category median of 52
Market size
€68K/yr71K searches / yr
90-day growth
+13.9%search demand this quarter
Competition
55%top-5 click share · 19 brands · 25 sellers

Flapen Score

Hürden against its category

The dotted line is the Haustier average. Past it, Hürden is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hürden market on Amazon at a glance

Shoppers on Amazon Germany searched for Hürden 71K times last year and spent an estimated €68K. The top 5 brands take 64% of clicks. Demand peaks in Mar–Apr. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €68K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
+13.9%
Conversion, latest week
3.0%
Market size, estimated
€68Ka year
Peak month
April2.1× the quietest month
Top search term
hürden23K searches a year

02 · Price

A sale here is worth €32.26.

Listings sell for €32.26 on average, from €10.18 to €62.54. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €32.26 that is €0 to €3K a year per listing.

Average price
€32.26inside the $15 to $100 sweet spot
Price range
€10.18–€62.54
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #215 within Hunde. It carries 87 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
50%
Out of stock, average day
8.9%
Average rank
#215in Hunde
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
87per listing
Listings tracked
22

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
41 months

Products

Top Hürden products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

25

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

55%

Top 20: 97%

Open market

31%

  • Brand 130%
  • Brand 210%
  • Brand 38%
  • Brand 48%
  • Brand 57%
  • Brand 65%

Demand

Hürden search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr · busiest ÷ quietest = 2.1×

Search terms

Top Hürden search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hürden23K/yr
  • hürden kinder14K/yr
  • hürden set14K/yr
  • hindernisse für kinder zum springen11K/yr
  • agility hürden9K/yr

Reviews and returns

What reviews say buyers love and hate about Hürden

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Stärke”
0.5%of orders come back
“Die Stangen sind komplett instabil”
A buyer, on “Stärke”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Hürden questions

Answered from the same tracked data.