hasenfutter 25kg
Worth a lookShows low returns (0.0%), but soft demand (-4.3% this quarter) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.7%search→purchase rate — share of searches ending in a sale
Avg price
Great€22.73avg listing price — sweet spot $15–$100
Price range
Great€10.48–€32.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great455.63avg incumbent reviews — the moat a new listing must climb
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay€114K€114K/yr · 43K searches
Growth
Bad-4.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, hasenfutter 25kg is a €114K/yr Amazon Germany market (43K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov. Verdict: Worth a look — 55/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
hasenfutter 25kg market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- €91K–€114K
- units × avg price
- Conversion rate
- 11.7%
- Avg BSR
- #169
- Page quality
- 0%
- Prime
- 25%
- Sponsored
- 42%
- Out of stock
- 0.3%
- Avg brand age
- 83 months
- Avg seller age
- 192 days
Competition & brand share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.Brands
12 flat
Sellers
34
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
50%
Top 20: 96%
Open market
18%
- deuka48%
- Generisch11%
- Deukanin8%
- Samore6%
- SPH Straach5%
- GS Futtermittel5%
- Open — no brand owns it (6 brands, 18%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.3% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.9×
Top hasenfutter 25kg search terms
- hasenfutter 25kg14K/yr
- deukanin kaninchenfutter10K/yr
- kaninchenfutter 25kg11K/yr
- hasenfutter pellets5K/yr
- deukanin3K/yr
Top hasenfutter 25kg products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
deukanin Standard 25kg
deuka€19.924.7★1,203 rev
TOP-Futtermittel deukanin Standard | 25 kg
Generisch€20.224.9★11 rev
deukanin fit Kräuter & Petersilie 25 kg | Kaninchenfutter | Starterfutter für Junge Kaninchen Meerschweinchen und Chinchillas | Ergänzungsfuttermittel
deuka€23.094.8★674 rev
Deukanin 25 kg Deukanin Standard Kaninchenfutter das Futter für Kenner
Deukanin€20.074.7★316 rev
Samore | 25 kg Nagerfutter für Zwergkaninchen Meerschweinchen Hamster und Kaninchen | Kleintierfutter | Nährstoffreiches ausgewogenes Hauptfutter | Artgerechter und natürlicher Energiespender
Samore€28.944.4★493 rev
Newest
by launch dateTOP-Futtermittel deukanin Standard | 25 kg
Generisch€20.2211 rev
VERSELE-LAGA - Complete Cuni Adult - Ballaststoffreiches extrudiertes Komplettfutter für (Zwerg-) Kaninchen (3 kg (1er Pack))
Versele-Laga€18.622,233 rev
StaWa Nagerfutter SuperMix ohne Gentechnik 25 kg
STAWA€27.07395 rev
Eggersmann Uncle Pet 15 kg Kaninchenfutter - Premium Kaninchen Müsli - Kaninchen Futter mit der natürlichen Kraft aus Kräutern und Karotten - Kaninchenzubehör (15 kg Sack)
UNCLE PET€28.84370 rev
VERSELE-LAGA Nature Original Cuni Komplette abwechslungsreiche und angereicherte Mischung für ausgewachsene (Zwerg-) Kaninchen 9 kg
Versele-Laga€22.9640 rev
Trending
90-day click momentumTOP-Futtermittel deukanin Standard | 25 kg
Generisch€20.224.9★
VERSELE-LAGA Nature Original Cuni Komplette abwechslungsreiche und angereicherte Mischung für ausgewachsene (Zwerg-) Kaninchen 9 kg
Versele-Laga€22.964.6★
VERSELE-LAGA - Complete Cuni Adult - Ballaststoffreiches extrudiertes Komplettfutter für (Zwerg-) Kaninchen (3 kg (1er Pack))
Versele-Laga€18.624.8★
Dehner Zwergkaninchenfutter | Kaninchenfutter in Markenqualität Alleinfuttermittel für Kaninchen Nagerfutter ohne Zuckerzusatz und Konservierungsstoffe |mit Luzerne und Karotte | Adult | 5 kg
Dehner€10.484.4★
deukanin Standard Kaninchenfutter 19 5 kg | Grundfutter für kleine und mittelrahmige Kaninchen | deuka Qualitätsfutter für Zucht & Haltung
GS Futtermittel€18.394.6★
What buyers say about hasenfutter 25kg
What buyers praise and complain about, mined from review topics.What buyers love
“Super Produkt”
“Preis Leistung SUPER”
“schmeckt”
“Meine Hasen lieben es”
“So wie erwartet”
“Natürlich ist frisches Futter das beste”
“Wird gut gefressen”
“Für mich eine solide Grundmischung für die tägliche Fütterung”
“Einfach genial, weicht relativ stark auf”
“Es ist ein sehr gutes Trockenfutter”
What buyers complain about
“Geldverschwendung”
“seit dem er das gefressen hat stinkt er, sowie sein Klo immens.”
“Einfach nur schlecht 0 Sterne”
“Hasentrockenfutter”
“Müßte in der Beschreibung stehen”
“Too futter”
“nur noch drei Monate haltbar”
“Schmeckt nicht jedem Kaninchen”
“Nicht gegessen”
Common questions
- Is hasenfutter 25kg profitable to sell on Amazon Germany?
- The niche generates €114K/yr across 24 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Worth a look (55/100).
- How competitive is the hasenfutter 25kg niche?
- 12 brands and 34 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in hasenfutter 25kg?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geruch, Qualität insgesamt. The return rate is 0.0%.
- When does demand for hasenfutter 25kg peak?
- Demand peaks in Nov; the busiest month runs 1.9× the quietest.
- What does it cost to enter the hasenfutter 25kg niche?
- Listings span €10.48–€32.08; the average listing price is €22.73 (sweet spot $15–$100). The average incumbent carries 456 reviews — the moat a new listing must climb.