Is Hamsterfutter profitable to sell on Amazon Germany?

Flapen scores Hamsterfutter 48 out of 100 on Amazon Germany, a Fail. Shoppers spend €101K a year across 31 tracked products. Search demand grew -16.1% in the last 90 days.

How competitive is the Hamsterfutter niche on Amazon Germany?

10 brands and 42 sellers compete in Hamsterfutter on Amazon Germany. The top 5 Hamsterfutter products take 41% of clicks, and the top 5 brands take 87%.

What do buyers complain about in Hamsterfutter?

Hamsterfutter buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Qualität insgesamt, and Geschmack insgesamt. An estimated 0.1% of orders come back.

When does demand for Hamsterfutter peak?

Search demand for Hamsterfutter on Amazon Germany peaks in May, and the busiest month runs 1.7× the quietest.

What does it cost to enter the Hamsterfutter niche?

Hamsterfutter sells for €5.83 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €1.62 to €18.67. The average product has 453 reviews, the count a new listing must catch up to.

Hamsterfutter

Fail

Products sell for $5.83 on average, outside the sweet spot, so Hamsterfutter is a Fail.

Flapen Score: 48
48 / 100Ranks 439 of 683 Haustier niches · −4 vs the category median of 52
Market size: €101K/yr144K searches / yr
90-day growth: -16.1%search demand this quarter
Competition: 41%top-5 click share · 10 brands · 42 sellers

Flapen Score

Hamsterfutter against its category

The dotted line is the Haustier average. Past it, Hamsterfutter is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Hamsterfutter market on Amazon at a glance

Shoppers on Amazon Germany searched for Hamsterfutter 144K times last year and spent an estimated €101K. The top 5 brands take 87% of clicks. Demand peaks in May. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 12.0% of those searches ended in a purchase.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 12.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €101K a year.

Searches, last 12 months: 144K
Growth, 90 days vs prior 90: -16.1%
Conversion, latest week: 12.0%
Market size, estimated: €101Ka year
Peak month: May1.7× the quietest month
Top search term: hamster futter46K searches a year

02 · Price

A sale here is worth €5.83.

Listings sell for €5.83 on average, from €1.62 to €18.67. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €5.83 that is €1K to €3K a year per listing.

Average price: €5.83under the $15 to $100 sweet spot
Price range: €1.62–€18.67
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 250–500
Revenue per listing a year: €1K–€3K
Returns: 0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

32% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #93 within Kleintiere. It carries 453 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings: 32%
Prime listings: 97%
Out of stock, average day: 0.0%
Average rank: #93in Kleintiere
Average rating: 4.58 starsAmazon Germany average 4.37 stars
Average reviews: 453per listing
Listings tracked: 31

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 59 months

Products

Top Hamsterfutter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

41%

Top 20: 85%

Open market

Brand 151%
Brand 215%
Brand 310%
Brand 46%
Brand 55%
Brand 64%
Open — no brand owns it (4 brands, 9%)

Demand

Hamsterfutter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: May · busiest ÷ quietest = 1.7×

Search terms

Top Hamsterfutter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

hamster futter46K/yr -19.1%10.2% conv.
hamsterfutter27K/yr -9.5%12.9% conv.
jr farm19K/yr -21.6%2.3% conv.
jr farm kaninchen12K/yr -25.5%3.6% conv.
hamsterfutter goldhamster9K/yr -6.9%12.4% conv.
jr farm hamster7K/yr -21.7%5.3% conv.
hamster essen6K/yr -14.1%5.0% conv.
goldhamster futter6K/yr +1.2%8.3% conv.
nager5K/yr -2.7%0.0% conv.
hamster food3K/yr -6.3%7.8% conv.

Reviews and returns

What reviews say buyers love and hate about Hamsterfutter

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Haustierfreundlich”

32%of negative reviews mention “Preis-Leistungs-Verhältnis”

0.1%of orders come back

“Schade um das Geld”

A buyer, on “Preis-Leistungs-Verhältnis”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

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FAQ

Common Hamsterfutter questions

Answered from the same tracked data.

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