Skip to content

Halskrause Katze

Fail

Prices span $5.69–$13.86, mostly outside the sweet spot, so Halskrause Katze is a Fail.

Flapen Score
40
40 / 100
Ranks 615 of 683 Haustier niches · −12 vs the category median of 52
Market size
€108K/yr336K searches / yr
90-day growth
-14.5%search demand this quarter
Competition
53%top-5 click share · 13 brands · 18 sellers

Flapen Score

Halskrause Katze against its category

The dotted line is the Haustier average. Past it, Halskrause Katze is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Halskrause Katze market on Amazon at a glance

Shoppers on Amazon Germany searched for Halskrause Katze 336K times last year and spent an estimated €108K. The top 5 brands take 74% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 336K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €108K a year.

Searches, last 12 months
336K
Growth, 90 days vs prior 90
-14.5%
Conversion, latest week
3.6%
Market size, estimated
€108Ka year
Peak month
February1.3× the quietest month
Top search term
halskrause katze163K searches a year

02 · Price

A sale here is worth €8.91.

Listings sell for €8.91 on average, from €5.69 to €13.86. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €8.91 that is €2K to €4K a year per listing.

Average price
€8.91under the $15 to $100 sweet spot
Price range
€5.69–€13.86
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€2K–€4K
Returns
5.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #13 within Katzen. It carries 691 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
6.1%
Average rank
#13in Katzen
Average rating
4.09 starsAmazon Germany average 4.37 stars
Average reviews
691per listing
Listings tracked
28

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
21 months

Products

Top Halskrause Katze products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

18

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

53%

Top 20: 92%

Open market

21%

  • Brand 130%
  • Brand 219%
  • Brand 315%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Halskrause Katze search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Halskrause Katze search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • halskrause katze163K/yr
  • katzenkragen24K/yr
  • katzen halskrause23K/yr
  • halskrausen für katzen14K/yr
  • leckschutz katze15K/yr
  • kragen katze14K/yr
  • halskragen katze13K/yr
  • katze halskrause14K/yr
  • halskrause katze weich12K/yr
  • schutzkragen katze9K/yr

Reviews and returns

What reviews say buyers love and hate about Halskrause Katze

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Komfort insgesamt”
42%of negative reviews mention “Gesamtgröße”
5.4%of orders come back
“ungeeignet”
A buyer, on “Gesamtgröße”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Halskrause Katze questions

Answered from the same tracked data.