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Fummelbrett Katze

Fail

Demand is soft, at -30.7% this quarter, so Fummelbrett Katze is a Fail.

Flapen Score
39
39 / 100
Ranks 628 of 683 Haustier niches · −13 vs the category median of 52
Market size
€94K/yr128K searches / yr
90-day growth
-30.7%search demand this quarter
Competition
68%top-5 click share · 9 brands · 42 sellers

Flapen Score

Fummelbrett Katze against its category

The dotted line is the Haustier average. Past it, Fummelbrett Katze is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fummelbrett Katze market on Amazon at a glance

Shoppers on Amazon Germany searched for Fummelbrett Katze 128K times last year and spent an estimated €94K. The top 5 brands take 89% of clicks. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -30.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €94K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
-30.7%
Conversion, latest week
5.0%
Market size, estimated
€94Ka year
Peak month
December2.0× the quietest month
Top search term
fummelbrett für katzen66K searches a year

02 · Price

A sale here is worth €14.84.

Listings sell for €14.84 on average, from €6.36 to €23.05. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At €14.84 that is €4K to €7K a year per listing.

Average price
€14.84under the $15 to $100 sweet spot
Price range
€6.36–€23.05
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
€4K–€7K
Returns
1.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #90 within Hunde. It carries 4,040 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#90in Hunde
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
4,040per listing
Listings tracked
15

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Fummelbrett Katze products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 flat

Sellers

42

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

8%

  • Brand 143%
  • Brand 217%
  • Brand 312%
  • Brand 410%
  • Brand 56%
  • Brand 63%
  • Open — no brand owns it (3 brands, 8%)

Demand

Fummelbrett Katze search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KPrime Day '24Spike '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Fummelbrett Katze search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fummelbrett für katzen66K/yr
  • fummelbrett katze21K/yr
  • fummelbrett7K/yr
  • katzen fummelbrett8K/yr
  • katzen intelligenzspielzeug futter6K/yr
  • katzen futterspiel5K/yr
  • katzenspielzeug futter erarbeiten6K/yr
  • katze fummelbrett4K/yr
  • cat puzzle feeder4K/yr

Reviews and returns

What reviews say buyers love and hate about Fummelbrett Katze

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Spaß/Unterhaltungserlebnis”
12%of negative reviews mention “Benutzerfreundlichkeit”
1.9%of orders come back
“etwas schwieriger”
A buyer, on “Benutzerfreundlichkeit”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Fummelbrett Katze questions

Answered from the same tracked data.