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Equimyl Pferd

Maybe

Search demand grew +349.5% this quarter. But the top 5 products take 100% of clicks, so Equimyl Pferd is a Maybe.

Flapen Score
53
53 / 100
Top 41% of 683 Haustier niches · +1 vs the category median of 52
Market size
€56K/yr10K searches / yr
90-day growth
+349.5%search demand this quarter
Competition
100%top-5 click share · 3 brands · 11 sellers

Flapen Score

Equimyl Pferd against its category

The dotted line is the Haustier average. Past it, Equimyl Pferd is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Equimyl Pferd market on Amazon at a glance

Shoppers on Amazon Germany searched for Equimyl Pferd 10K times last year and spent an estimated €56K. All 3 brands take every click. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 15.5% of those searches ended in a purchase.

Shoppers searched for this 10K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 15.5% of those searches ended in a purchase. Searches in the last 90 days moved +349.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €56K a year.

Searches, last 12 months
10K
Growth, 90 days vs prior 90
+349.5%
Conversion, latest week
15.5%
Market size, estimated
€56Ka year
Top search term
equimyl pferd7K searches a year

02 · Price

A sale here is worth €35.27.

Listings sell for €35.27 on average, from €25.04 to €52.97. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At €35.27 that is €4K to €9K a year per listing.

Average price
€35.27inside the $15 to $100 sweet spot
Price range
€25.04–€52.97
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
€4K–€9K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #121 within Pferde. It carries 45 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#121in Pferde
Average rating
4.65 starsAmazon Germany average 4.37 stars
Average reviews
45per listing
Listings tracked
5

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
82 months

Products

Top Equimyl Pferd products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

11

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 185%
  • Brand 210%
  • Brand 36%

Demand

Equimyl Pferd search demand

Weekly searches over the year. Pick a range.

500300Spike '26May '26May '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Equimyl Pferd

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Qualität insgesamt”
75%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.2%of orders come back
“Verarsche beim Preisvergleich”
A buyer, on “Preis-Leistungs-Verhältnis”75% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

6 topics

NegativePositive

FAQ

Common Equimyl Pferd questions

Answered from the same tracked data.