Skip to content

Dörrfleisch

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -16.1% this quarter, so Dörrfleisch is a Maybe.

Flapen Score
55
55 / 100
Top 32% of 683 Haustier niches · +3 vs the category median of 52
Market size
€125K/yr76K searches / yr
90-day growth
-16.1%search demand this quarter
Competition
29%top-5 click share · 15 brands · 34 sellers

Flapen Score

Dörrfleisch against its category

The dotted line is the Haustier average. Past it, Dörrfleisch is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dörrfleisch market on Amazon at a glance

Shoppers on Amazon Germany searched for Dörrfleisch 76K times last year and spent an estimated €125K. The top 5 brands take 91% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 8.7% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €125K a year.

Searches, last 12 months
76K
Growth, 90 days vs prior 90
-16.1%
Conversion, latest week
8.7%
Market size, estimated
€125Ka year
Peak month
November1.4× the quietest month
Top search term
rinti leckerlies für hunde50K searches a year

02 · Price

A sale here is worth €19.03.

Listings sell for €19.03 on average, from €2.74 to €51.89. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €19.03 that is €0 to €2K a year per listing.

Average price
€19.03inside the $15 to $100 sweet spot
Price range
€2.74–€51.89
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

31% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #234 within Hunde. It carries 270 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
31%
Prime listings
83%
Out of stock, average day
1.2%
Average rank
#234in Hunde
Average rating
4.67 starsAmazon Germany average 4.37 stars
Average reviews
270per listing
Listings tracked
64

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Dörrfleisch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

15 falling

Sellers

34

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

29%

Top 20: 69%

Open market

7%

  • Brand 176%
  • Brand 27%
  • Brand 33%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (9 brands, 7%)

Demand

Dörrfleisch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '24Spike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Dörrfleisch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rinti leckerlies für hunde50K/yr
  • rinti chicko11K/yr
  • trockenfleisch für hunde8K/yr
  • dörrfleisch7K/yr

Reviews and returns

What reviews say buyers love and hate about Dörrfleisch

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Geschmack insgesamt”
11%of negative reviews mention “Geruch”
<0.1%of orders come back, a rate Amazon rounds to zero
“Belohnung, stinken etwas”
A buyer, on “Geruch”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Dörrfleisch questions

Answered from the same tracked data.