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Beruhigungsmittel Für Katzen

Maybe

An estimated 0.1% of orders come back. But demand is soft, at -16.6% this quarter, so Beruhigungsmittel Für Katzen is a Maybe.

Flapen Score
60
60 / 100
Top 13% of 683 Haustier niches · +8 vs the category median of 52
Market size
€257K/yr176K searches / yr
90-day growth
-16.6%search demand this quarter
Competition
51%top-5 click share · 19 brands · 71 sellers

Flapen Score

Beruhigungsmittel Für Katzen against its category

The dotted line is the Haustier average. Past it, Beruhigungsmittel Für Katzen is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beruhigungsmittel Für Katzen market on Amazon at a glance

Shoppers on Amazon Germany searched for Beruhigungsmittel Für Katzen 176K times last year and spent an estimated €257K. The top 5 brands take 78% of clicks. Demand peaks in Dec. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 9.0% of those searches ended in a purchase.

Shoppers searched for this 176K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €257K a year.

Searches, last 12 months
176K
Growth, 90 days vs prior 90
-16.6%
Conversion, latest week
9.0%
Market size, estimated
€257Ka year
Peak month
December1.6× the quietest month
Top search term
beruhigungsmittel für katzen42K searches a year

02 · Price

A sale here is worth €16.23.

Listings sell for €16.23 on average, from €4.66 to €33.16. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €16.23 that is €4K to €8K a year per listing.

Average price
€16.23inside the $15 to $100 sweet spot
Price range
€4.66–€33.16
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€4K–€8K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #25 within Hunde. It carries 2,142 reviews at 4.01 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
97%
Out of stock, average day
14.9%
Average rank
#25in Hunde
Average rating
4.01 starsAmazon Germany average 4.37 stars
Average reviews
2,142per listing
Listings tracked
33

04 · Newcomers

3 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
3Amazon's first-year sales bar
Average brand age
43 months

Products

Top Beruhigungsmittel Für Katzen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

71

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

51%

Top 20: 87%

Open market

19%

  • Brand 153%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 53%
  • Brand 63%

Demand

Beruhigungsmittel Für Katzen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Search terms

Top Beruhigungsmittel Für Katzen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • beruhigungsmittel für katzen42K/yr
  • feliway spray29K/yr
  • katzen beruhigungsmittel24K/yr
  • katzen beruhigung12K/yr
  • entspannungs- & anti-stress-mittel für katzen10K/yr
  • feliway classic spray9K/yr
  • katze beruhigung8K/yr
  • beruhigung katze5K/yr
  • schlafmittel für katzen5K/yr
  • katzen entspannung4K/yr

Reviews and returns

What reviews say buyers love and hate about Beruhigungsmittel Für Katzen

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Beruhigend/Zahnen”
51%of negative reviews mention “Funktionalität insgesamt”
0.1%of orders come back
“Absolut wirkungslos”
A buyer, on “Funktionalität insgesamt”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Beruhigungsmittel Für Katzen questions

Answered from the same tracked data.