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Beruhigungsmittel Für Hunde

Pass

Beruhigungsmittel Für Hunde scores 66 out of 100, a Pass. Shoppers spend an estimated $294K a year here, demand is soft, at -9.7% this quarter, and an estimated 0.2% of orders come back.

Flapen Score
66
66 / 100
Top 4% of 683 Haustier niches · +14 vs the category median of 52
Market size
€294K/yr260K searches / yr
90-day growth
-9.7%search demand this quarter
Competition
45%top-5 click share · 26 brands · 55 sellers

Flapen Score

Beruhigungsmittel Für Hunde against its category

The dotted line is the Haustier average. Past it, Beruhigungsmittel Für Hunde is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beruhigungsmittel Für Hunde market on Amazon at a glance

Shoppers on Amazon Germany searched for Beruhigungsmittel Für Hunde 260K times last year and spent an estimated €294K. The top 5 brands take 53% of clicks. Demand peaks in Jan–Dec. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved -9.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €294K a year.

Searches, last 12 months
260K
Growth, 90 days vs prior 90
-9.7%
Conversion, latest week
5.5%
Market size, estimated
€294Ka year
Peak month
December3.1× the quietest month
Top search term
beruhigungsmittel für hunde86K searches a year

02 · Price

A sale here is worth €20.50.

Listings sell for €20.50 on average, from €3.88 to €41.22. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €20.50 that is €5K to €10K a year per listing.

Average price
€20.50inside the $15 to $100 sweet spot
Price range
€3.88–€41.22
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€5K–€10K
Returns
0.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #45 within Hunde. It carries 848 reviews at 3.90 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
4.3%
Average rank
#45in Hunde
Average rating
3.90 starsAmazon Germany average 4.37 stars
Average reviews
848per listing
Listings tracked
30

04 · Newcomers

4 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
13
Successful launches
4Amazon's first-year sales bar
Average brand age
52 months

Products

Top Beruhigungsmittel Für Hunde products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 flat

Sellers

55

Top-5 brand share

53%

Top 20: 94%

Top-5 click share

45%

Top 20: 90%

Open market

43%

  • Brand 123%
  • Brand 215%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Beruhigungsmittel Für Hunde search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Beruhigungsmittel Für Hunde search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • beruhigungsmittel für hunde86K/yr
  • hunde beruhigungsmittel28K/yr
  • mammaly relax time hund26K/yr
  • beruhigung hund16K/yr
  • entspannungs- & anti-stress-mittel für hunde11K/yr
  • hund beruhigung13K/yr
  • reisetabletten hund5K/yr
  • beruhigungsmittel für hunde autofahrt5K/yr
  • reiseübelkeit hund6K/yr
  • schlafmittel für hunde6K/yr

Reviews and returns

What reviews say buyers love and hate about Beruhigungsmittel Für Hunde

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Beruhigend/Zahnen”
47%of negative reviews mention “Funktionalität insgesamt”
0.2%of orders come back
“unwirksam”
A buyer, on “Funktionalität insgesamt”47% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Beruhigungsmittel Für Hunde questions

Answered from the same tracked data.