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Waffeleisen Wmf

Fail

Demand is soft, at -46.8% this quarter, so Waffeleisen Wmf is a Fail.

Flapen Score
38
38 / 100
Ranks 442 of 490 Gewerbe, Industrie & Wissenschaft niches · −11 vs the category median of 49
Market size
€169K/yr65K searches / yr
90-day growth
-46.8%search demand this quarter
Competition
87%top-5 click share · 6 brands · 86 sellers

Flapen Score

Waffeleisen Wmf against its category

The dotted line is the Gewerbe, Industrie & Wissenschaft average. Past it, Waffeleisen Wmf is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Waffeleisen Wmf market on Amazon at a glance

Shoppers on Amazon Germany searched for Waffeleisen Wmf 65K times last year and spent an estimated €169K. The top 5 brands take 96% of clicks. Demand peaks in Apr–Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -46.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €169K a year.

Searches, last 12 months
65K
Growth, 90 days vs prior 90
-46.8%
Conversion, latest week
6.5%
Market size, estimated
€169Ka year
Peak month
November7.9× the quietest month
Top search term
waffeleisen wmf41K searches a year

02 · Price

A sale here is worth €40.03.

Listings sell for €40.03 on average, from €25.58 to €54.12. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At €40.03 that is €4K to €10K a year per listing.

Average price
€40.03inside the $15 to $100 sweet spot
Price range
€25.58–€54.12
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
€4K–€10K
Returns
2.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Systemgastronomieausrüstung & -zubehör. It carries 3,680 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#8in Systemgastronomieausrüstung & -zubehör
Average rating
4.44 starsAmazon Germany average 4.37 stars
Average reviews
3,680per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Waffeleisen Wmf products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

86

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Brand 166%
  • Brand 212%
  • Brand 38%
  • Brand 46%
  • Brand 55%
  • Brand 64%

Demand

Waffeleisen Wmf search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Apr, Oct, Nov, Dec · busiest ÷ quietest = 7.9×

Search terms

Top Waffeleisen Wmf search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • waffeleisen wmf41K/yr
  • wmf waffeleisen21K/yr
  • wmf lono waffeleisen3K/yr

Reviews and returns

What reviews say buyers love and hate about Waffeleisen Wmf

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Qualität insgesamt”
13%of negative reviews mention “Qualität insgesamt”
2.5%of orders come back
“Unerwartet schlechte Qualität”
A buyer, on “Qualität insgesamt”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Waffeleisen Wmf questions

Answered from the same tracked data.