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Waffeleisen Keramik

Fail

Demand is soft, at -33.4% this quarter, so Waffeleisen Keramik is a Fail.

Flapen Score
37
37 / 100
Ranks 445 of 490 Gewerbe, Industrie & Wissenschaft niches · −12 vs the category median of 49
Market size
€550K/yr284K searches / yr
90-day growth
-33.4%search demand this quarter
Competition
65%top-5 click share · 8 brands · 107 sellers

Flapen Score

Waffeleisen Keramik against its category

The dotted line is the Gewerbe, Industrie & Wissenschaft average. Past it, Waffeleisen Keramik is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Waffeleisen Keramik market on Amazon at a glance

Shoppers on Amazon Germany searched for Waffeleisen Keramik 284K times last year and spent an estimated €550K. The top 5 brands take 94% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -33.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €550K a year.

Searches, last 12 months
284K
Growth, 90 days vs prior 90
-33.4%
Conversion, latest week
1.6%
Market size, estimated
€550Ka year
Top search term
breville60K searches a year

02 · Price

A sale here is worth €117.82.

Listings sell for €117.82 on average, from €17.37 to €495.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €117.82 that is €12K to €29K a year per listing.

Average price
€117.82above the $15 to $100 sweet spot
Price range
€17.37–€495.64
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
€12K–€29K
Returns
3.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #425 within Systemgastronomieausrüstung & -zubehör. It carries 2,296 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
8.0%
Average rank
#425in Systemgastronomieausrüstung & -zubehör
Average rating
4.34 starsAmazon Germany average 4.37 stars
Average reviews
2,296per listing
Listings tracked
19

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Waffeleisen Keramik products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

107

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

4%

  • Brand 142%
  • Brand 230%
  • Brand 311%
  • Brand 47%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (2 brands, 4%)

Demand

Waffeleisen Keramik search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '26DecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 3.3× · 7 of 12 months tracked

Search terms

Top Waffeleisen Keramik search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • breville60K/yr
  • krups waffeleisen53K/yr
  • breville barista express30K/yr
  • waffeleisen keramik20K/yr
  • waffeleisen krups23K/yr
  • keramik waffeleisen12K/yr
  • breville coffee machine9K/yr
  • waffeleisen keramikbeschichtung12K/yr
  • waffeleisen pfas frei9K/yr
  • waffeleisen ohne ptfe und pfoa8K/yr

Reviews and returns

What reviews say buyers love and hate about Waffeleisen Keramik

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”
8%of negative reviews mention “Qualität insgesamt”
3.0%of orders come back
“Ungleichmäßig”
A buyer, on “Qualität insgesamt”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Waffeleisen Keramik questions

Answered from the same tracked data.