Is swirl r39 profitable to sell on Amazon Germany?

The niche generates €149K/yr across 17 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -21.1%. Flapen's verdict: Skip it (45/100).

How competitive is the swirl r39 niche?

13 brands and 124 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in swirl r39?

Top complaints mined from reviews: Gesamtgröße, Montage/Installation, Qualität insgesamt. The return rate is 0.3%.

When does demand for swirl r39 peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the swirl r39 niche?

Listings span €6.51–€18.19; the average listing price is €13.35 (sweet spot $15–$100). The average incumbent carries 1,628 reviews — the moat a new listing must climb.

swirl r39

Skip it

Soft demand (-21.1% this quarter) — this niche doesn't clear our bar today.

Conversion

Incredible18.3%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Good€13.35

avg listing price — sweet spot $15–$100

Review moat

Okay1,628.24

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Market size

Okay€149K

€149K/yr · 61K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Price range

Okay€6.51–€18.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-21.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, swirl r39 is a €149K/yr Amazon Germany market (61K searches/yr). The top 5 brands hold 77% of demand. Verdict: Skip it — 45/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

swirl r39 market data

Units sold / yr: 10K–13K; avg 1,000–1,250/product
Revenue / yr: €134K–€167K; units × avg price
Conversion rate: 18.3%
Avg BSR: #1,648
Page quality: 0%
Prime: 94%
Sponsored: 94%
Out of stock: 2.6%
Avg brand age: 58 months
Avg seller age: 193 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 rising

Sellers

124

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

17%

Swirl40%
Rowenta15%
Spofan8%
Rebirthcare7%
LeaBen6%
McFilter6%
Open — no brand owns it (7 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -21.1% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top swirl r39 search terms

rowenta staubsaugerbeutel18K/yr -37.0%8.0% conv.
staubsaugerbeutel rowenta7K/yr -6.0%6.3% conv.
swirl r396K/yr -6.4%21.6% conv.
staubsaugerbeutel rowenta compact power5K/yr -1.8%9.7% conv.
swirl r39 staubsaugerbeutel6K/yr -20.1%34.0% conv.
rowenta compact power beutel6K/yr -24.3%12.9% conv.
r39 staubsaugerbeutel5K/yr -23.8%31.2% conv.
staubsaugerbeutel r394K/yr -20.0%25.9% conv.
staubsaugerbeutel rowenta silence force3K/yr -3.6%8.4% conv.
rowenta power xxl beutel2K/yr -11.4%15.8% conv.

All search terms

Top swirl r39 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Swirl R 39 EcoPor Staubsaugerbeutel (4 Beutel) reißfeste Staubbeutel für einige Rowenta & Moulinex Staubsauger 99 9% Filterung von Hausstaub & allergenem Feinstaub

Swirl€6.514.7★3,110 rev

Rowenta Staubsaugerbeutel Hygiene + automatisches Verschlusssystem hygienisch kein Staub-Kontakt filtert 99 9% der Mikropartikel 19 5 x 27 5 cm 4 Stück weiß ZR200520

Rowenta€7.754.7★17,174 rev

Swirl R 39 EcoPor Staubsaugerbeutel (10 Beutel) reißfeste Staubbeutel für einige Rowenta & Moulinex Staubsauger im umweltfreundlichen Umkarton 99 9% Filterung von Hausstaub & allergenem Feinstaub

Swirl€13.794.7★1,870 rev

Spofan 10 Staubsaugerbeutel Kompatibel mit Rowenta Hygiène+ Beutel ZR200520

Spofan€12.774.4★242 rev

McFilter I 20 Staubsaugerbeutel kompatibel mit Swirl R39 I als Alternative für Rowenta Moulinex I R 39 I 5-lagiger Staubbeutel inkl. Mikrofilter mit Kunststoffdeckscheibe und Klappverschluss

McFilter€18.194.6★175 rev

Newest

by launch date

10 Stück Staubbeutel für Rowenta für Rowenta Hygiène+ Compact Power Power XXL Silence Force X-Trem Power Moulinex Green Force Max Silence X-Plorer ZR200520 ZR200720 ZR200920

Haoruifu€9.97179 rev

3mo ago

Bitone 10 Staubsaugerbeutel für Rowenta kompatibel mit Compact Power X-Trem Power Power XXL Serie Silence Force (Modelle RO31xx/RO64xx/RO63xx/RO68xx)

Bitone€12.4840 rev

7mo ago

15 Stück Staubsaugerbeutel für Rowenta Hygiene + ZR200720/ ZR200520 ZR200920 für Rowenta Silence Force Beutel für Compact Power Power XXL X-Trem Power Silence Force Green Force Max Silence

DUBUOZA€16.7845 rev

9mo ago

10 Stück Staubsaugerbeutel für Rowenta Hygiene + ZR200720/ ZR200520 ZR200920 für Compact Power Power XXL Silence Force X-Trem Power Green Force Max SilenceRO64xx RO63xx RO68xx RO39xx

BUCOMTU€13.1642 rev

9mo ago

15 Stück Staubsaugerbeutel für Rowenta Hygiene + ZR200720/ ZR200520 ZR200920 für Compact Power Power XXL Silence Force X-Trem Power Green Force Max SilenceRO64xx RO63xx RO68xx RO39xx

BUCOMTU€16.93100 rev

1y ago

What buyers say about swirl r39

What buyers praise and complain about, mined from review topics.

What buyers love

Gesamtgröße40%

“passt”

Qualität insgesamt16%

“Gute Qualität, passt für Staubsauger sehr gut”

Preis-Leistungs-Verhältnis16%

“Perfekte Alternative zu Originalbeuteln – top Preis-Leistung”

beworben Vs Tatsächliches Produkt12%

“Alles bestens, Artikel wie beschrieben”

Funktionalität insgesamt3%

“Die Staubsauger Beutel funktionieren gut”

Einfache Reinigung3%

“Staub und Schmutz werden zuverlässig aufgenommen, und das automatische Verschließen beim Wechseln ist ein großer Pluspunkt für sauberes Arbeiten”

Benutzerfreundlichkeit2%

“Nach gebrauch können sie mit einer Klappe verschlossen werden, was auch sehr angenehm ist”

Gewicht leicht1%

“Leicht und gut passend”

Kompatibilität – insgesamt1%

“McFilter I 20 Staubsaugerbeutel kompatibel mit Swirl R39 I als Alternative für Rowenta Compact Power”

Anleitung/Benutzerhandbuch/Fehlerbehebung1%

“klaren Anleitung ein Kinderspiel.”

What buyers complain about

Gesamtgröße50%

“Passt überhaupt nicht”

Montage/Installation13%

“Einsetzen schwierig”

Qualität insgesamt13%

“Qualität gegenüber zuvor verändert”

Top return reasons

Gesamtgröße70%

Kompatibilität – insgesamt19%

Produktzustand3%

Funktionalität insgesamt3%

beworben Vs Tatsächliches Produkt3%

Filterung1%

Mechanismus probleme1%

Kompaktheit1%

Add-Ons/Anhänge1%

Common questions

Is swirl r39 profitable to sell on Amazon Germany?: The niche generates €149K/yr across 17 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is -21.1%. Flapen's verdict: Skip it (45/100).
How competitive is the swirl r39 niche?: 13 brands and 124 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in swirl r39?: Top complaints mined from reviews: Gesamtgröße, Montage/Installation, Qualität insgesamt. The return rate is 0.3%.
When does demand for swirl r39 peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the swirl r39 niche?: Listings span €6.51–€18.19; the average listing price is €13.35 (sweet spot $15–$100). The average incumbent carries 1,628 reviews — the moat a new listing must climb.