Is Skelett profitable to sell on Amazon Germany?

Flapen scores Skelett 49 out of 100 on Amazon Germany, a Fail. Shoppers spend €452K a year across 17 tracked products. Search demand grew -1.1% in the last 90 days.

How competitive is the Skelett niche on Amazon Germany?

13 brands and 23 sellers compete in Skelett on Amazon Germany. The top 5 Skelett products take 59% of clicks, and the top 5 brands take 76%.

What do buyers complain about in Skelett?

Skelett buyers on Amazon Germany complain most about Qualität insgesamt, beworben Vs Tatsächliches Produkt, and Montage/Installation. An estimated 1.6% of orders come back.

When does demand for Skelett peak?

Search demand for Skelett on Amazon Germany peaks in Sep–Oct–Nov, and the busiest month runs 20.1× the quietest.

What does it cost to enter the Skelett niche?

Skelett sells for €104.84 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €8.60 to €828.49. The average product has 438 reviews, the count a new listing must catch up to.

Skelett

Fail

Prices span $8.60–$828.49, mostly outside the sweet spot, so Skelett is a Fail.

Filters High Price

Flapen Score: 49
49 / 100Ranks 244 of 490 Gewerbe, Industrie & Wissenschaft niches · on the category median
Market size: €452K/yr362K searches / yr
90-day growth: -1.1%search demand this quarter
Competition: 59%top-5 click share · 13 brands · 23 sellers

Flapen Score

Skelett against its category

The dotted line is the Gewerbe, Industrie & Wissenschaft average. Past it, Skelett is stronger. Inside it, weaker.

49Fail

This niche Category average

See the method

Market

The Skelett market on Amazon at a glance

Shoppers on Amazon Germany searched for Skelett 362K times last year and spent an estimated €452K. The top 5 brands take 76% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 362K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €452K a year.

Searches, last 12 months: 362K
Growth, 90 days vs prior 90: -1.1%
Conversion, latest week: 1.2%
Market size, estimated: €452Ka year
Peak month: October20.1× the quietest month
Top search term: skelett103K searches a year

02 · Price

A sale here is worth €104.84.

Listings sell for €104.84 on average, from €8.60 to €828.49. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At €104.84 that is €10K to €26K a year per listing.

Average price: €104.84above the $15 to $100 sweet spot
Price range: €8.60–€828.49
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 8K–10K
Units per listing a year: 100–250
Revenue per listing a year: €10K–€26K
Returns: 1.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 34.2% of listings are out of stock. The average listing ranks #558 within Profi-Medizinbedarf. It carries 438 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings: 88%
Prime listings: 76%
Out of stock, average day: 34.2%
Average rank: #558in Profi-Medizinbedarf
Average rating: 4.29 starsAmazon Germany average 4.37 stars
Average reviews: 438per listing
Listings tracked: 17

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 40 months

Products

Top Skelett products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

20%

Brand 131%
Brand 225%
Brand 37%
Brand 47%
Brand 56%
Brand 65%

Demand

Skelett search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 20.1×

Search terms

Top Skelett search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

skelett103K/yr -4.8%1.1% conv.
skelett lebensgroß88K/yr -4.7%1.7% conv.
skeleton12K/yr -14.2%0.2% conv.
skelett deko8K/yr +50.8%0.4% conv.
skelet4K/yr -8.6%0.1% conv.
halloween skelett40K/yr +46.5%0.8% conv.
halloween skelett lebensgross20K/yr +70.2%0.3% conv.
skelett halloween42K/yr +13.5%1.2% conv.
halloween deko skelett16K/yr +16.5%0.8% conv.
skelett lebensgroß halloween5K/yr +59.6%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Skelett

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Preis-Leistungs-Verhältnis”

37%of negative reviews mention “Qualität insgesamt”

1.6%of orders come back

“Sehr schlechte Qualität”

A buyer, on “Qualität insgesamt”37% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Skelett questions

Answered from the same tracked data.

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