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Lab

Fail

The top 5 products take 84% of clicks, so Lab is a Fail.

Flapen Score
43
43 / 100
Ranks 382 of 490 Gewerbe, Industrie & Wissenschaft niches · −6 vs the category median of 49
Market size
€72K/yr119K searches / yr
90-day growth
-1.1%search demand this quarter
Competition
84%top-5 click share · 7 brands · 21 sellers

Flapen Score

Lab against its category

The dotted line is the Gewerbe, Industrie & Wissenschaft average. Past it, Lab is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lab market on Amazon at a glance

Shoppers on Amazon Germany searched for Lab 119K times last year and spent an estimated €72K. The top 5 brands take 93% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -1.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €72K a year.

Searches, last 12 months
119K
Growth, 90 days vs prior 90
-1.1%
Conversion, latest week
4.9%
Market size, estimated
€72Ka year
Top search term
lab80K searches a year

02 · Price

A sale here is worth €12.45.

Listings sell for €12.45 on average, from €5.35 to €33.05. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At €12.45 that is €6K to €9K a year per listing.

Average price
€12.45under the $15 to $100 sweet spot
Price range
€5.35–€33.05
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
500–750
Revenue per listing a year
€6K–€9K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #220 within Landwirtschaftliche Geräte & Zubehör. It carries 482 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
70%
Out of stock, average day
0.0%
Average rank
#220in Landwirtschaftliche Geräte & Zubehör
Average rating
4.32 starsAmazon Germany average 4.37 stars
Average reviews
482per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Lab products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

7 rising

Sellers

21

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

3%

  • Brand 140%
  • Brand 223%
  • Brand 316%
  • Brand 48%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (1 brand, 3%)

Demand

Lab search demand

Weekly searches over the year. Pick a range.

3K2KMar '26Apr '26Apr '26May '26May '26May '26Jun '26Jun '26

Search terms

Top Lab search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lab80K/yr
  • lab käse8K/yr
  • käselab6K/yr
  • lab käseherstellung8K/yr
  • käse lab4K/yr
  • rennet3K/yr
  • laab zur käseherstellung3K/yr
  • lab für käseherstellung3K/yr
  • lab kaufen3K/yr

Reviews and returns

What reviews say buyers love and hate about Lab

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Qualität insgesamt”
38%of negative reviews mention “Funktionalität insgesamt”
0.7%of orders come back
“Funktionierte bei mir nicht”
A buyer, on “Funktionalität insgesamt”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Lab questions

Answered from the same tracked data.