growatt
Skip itPrices mostly outside the sweet spot ($70.90–$1843.38) — this niche doesn't clear our bar today.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Incredible80.89avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Market size
Okay€240K€240K/yr · 83K searches
Growth
Okay+9.5%90-day search growth — must beat 0% to launch
Avg price
Bad€422.96avg listing price — sweet spot $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Brand share
Bad96%top-5 brand share — brand-locked demand
Price range
Bad€70.90–€1843.38cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Germany niche tracking, growatt is a €240K/yr Amazon Germany market (83K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Mar–Jun. Verdict: Skip it — 47/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
growatt market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- €211K–€317K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #106
- Page quality
- 0%
- Prime
- 13%
- Sponsored
- 53%
- Out of stock
- 13.0%
- Avg brand age
- 28 months
- Avg seller age
- 191 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
9 flat
Sellers
20
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
47%
Top 20: 82%
Open market
3%
- Powerness37%
- GROWATT31%
- VALE15%
- HANTECH12%
- Solakon1%
- Intellisolaris1%
- Open — no brand owns it (3 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 88 weeks — +9.5% search growth over the last 90 days.Peak months: Mar, Jun · busiest ÷ quietest = 4.9×
Top growatt search terms
- growatt46K/yr
- growatt wechselrichter18K/yr
- growatt speicher15K/yr
- balkonkraftwerk growatt3K/yr
Top growatt products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Powerness Balkonkraftwerk Speicher Growatt NOAH 2000 Speicher 2048Wh mit 1800W PV-Eingangsleistung IP66 für Balkonkraftwerk (NOAH 2000 * 1)
Powerness€405.014.0★270 rev
Growatt NOAH 2000 0% MwSt 12 III UstG 2 048kWh Niedervolt-Batterie für Balkonkraftwerke
VALE€391.274.7★166 rev
Mikro-Wechselrichter 800 Watt NEO 800M-X Growatt Inverter kostenlose Updates WiFi
GROWATT€81.524.4★104 rev
Growatt 800W Mikrowechselrichter NEO800M-X WiFi fähig mit 5m Schuko Kabel steckerfertig für Balkonkraftwerk BKW - Genehmigungsfrei
HANTECH€88.674.3★100 rev
Growatt MIC 2000TL-X Wechselrichter 2000W VDE Zulassung Photovoltaik
GROWATT€188.564.7★67 rev
Newest
by launch date
Growatt NEO 2000M-X2 Wechselrichter 2kW mit 4MPPT und WiFi für Balkonkraftwerke und Solaranlagen
HANTECH€186.839 rev
Growatt NEXA 2000 All in one Speicher(2048WH) ohne Erweiterungsakku Einfache Installation Balkonkraftwerke IP66
GROWATT€488.7911 rev
Powerness 2000W Balkonkraftwerk mit Speicher 2048Wh Growatt NOAH 2000 mit NEO 800W 4×500W Full Black Bifaziale Solarmodule Zubehör Komplettset Plug & Play (0% MwSt)
Powerness€810.012 rev
Solakon 1000W Balkonkraftwerk - Balkonkraftwerk 800W komplett Steckdose - neuester 800 Watt Wechselrichter - Solaranlage Komplettset - 500W bifaziale Solarmodule inkl. Zubehör - 3m Kabel
Solakon€248.721,365 rev
VALE Balkonkraftwerk Bifazial 900 Wp Full Black - Growatt Neo 800M-X Wechselrichter - Solarpanel Set - 5m AC-Kabel - inkl. App-Steuerung
VALE€248.8015 rev
Trending
90-day click momentum
Powerness Balkonkraftwerk Speicher 5 kWh Growatt Aura 5000 Speicher für Balkonkraftwerk AC gekoppelt All-in-One Solarspeicher 0% MwSt
Powerness€1280.424.7★
Powerness Balkonkraftwerk Speicher Growatt NEXA 2000 Speicher All-in-One 2048Wh Speicher mit 4 MPPT 2600W PV-Eingangsleistung für Balkonkraftwerke (0% MwSt)
Powerness€478.343.5★
Solakon 1000W Balkonkraftwerk - Balkonkraftwerk 800W komplett Steckdose - neuester 800 Watt Wechselrichter - Solaranlage Komplettset - 500W bifaziale Solarmodule inkl. Zubehör - 3m Kabel
Solakon€248.724.4★
VALE Balkonkraftwerk Bifazial 900 Wp Full Black - Growatt Neo 800M-X Wechselrichter - Solarpanel Set - 5m AC-Kabel - inkl. App-Steuerung
VALE€248.804.6★
GROWATT MIC 1000TL-X 0% MwSt 12 III UstG 1kW Wechselrichter Balkonkraftwerk 1-phasig mit AFCI
GROWATT€149.325.0★
What buyers say about growatt
What buyers praise and complain about, mined from review topics.What buyers love
“Installation war easy”
“Preis-Leistung super”
“Absolut super Produkt”
“Speicher funktioniert super”
“Ansonsten funktioniert alles wie es soll”
“Probematische WLAN - Verbindung”
“einfach verständlich App”
“Mit der Software eine solide online Auswertung”
“Super Akku bin sehr zufrieden”
“Nach einer etwas umständlichen Anmeldung läuft das Gerät läuft jetzt schon ein paar Wochen ohne Probleme und ist Dank Eco Flow gut in das Hausnetz integriert und ein Gewinn”
What buyers complain about
“DIE APP IST NICHT PRÄZISE”
“WLAN Probleme”
“Bricht ständig ab”
“Funktioniert nicht”
“Nach anfänglichen Schwierigkeiten bei der Installation”
“Müll”
“Gerät leider nach kurzer Zeit defekt”
“Die Fehlermeldungen der App sind dürftig und unpräzise”
“Reklamation”
“Die mitgelieferten Kabel sind zu kurz”
Top return reasons
Common questions
- Is growatt profitable to sell on Amazon Germany?
- The niche generates €240K/yr across 38 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +9.5%. Flapen's verdict: Skip it (47/100).
- How competitive is the growatt niche?
- 9 brands and 20 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in growatt?
- Top complaints mined from reviews: Software/Anwendung, Konnektivität – insgesamt, Haltbarkeit. The return rate is 0.7%.
- When does demand for growatt peak?
- Demand peaks in Mar–Jun; the busiest month runs 4.9× the quietest.
- What does it cost to enter the growatt niche?
- Listings span €70.90–€1843.38; the average listing price is €422.96 (sweet spot $15–$100). The average incumbent carries 81 reviews — the moat a new listing must climb.